Job Description

About Us: Mississauga Secondary Academy (MSA) is seeking a passionate, creative, and driven Marketing Specialist to join our team. In this role, you will help shape the future of our school by promoting MSA's offerings, engaging with prospective students and their families, and driving inquiries and enrollments. If you're excited about marketing and enjoy working in a fast-paced, collaborative environment, this is the perfect opportunity to gain valuable hands-on experience. You'll work on projects that directly impact the school's growth while developing valuable skills in digital marketing, content creation, social media management, and campaign strategy. At MSA, we are committed to career development and mentoring. As part of our team, you will receive guidance and support to grow professionally, build your marketing expertise, and develop leadership skills that will benefit your long-term career.

Key Responsibilities:

Act as an ambassador for MSA, engaging with potential students and parents to promote the school. Oversee and manage multiple social media accounts across various platforms (e.g., Facebook, Instagram, Twitter, LinkedIn) to ensure consistent and engaging brand presence. Familiarity with design software such as Photoshop and Canva. Experience with email marketing tools like MailChimp. Develop and publish organic, creative, and visually appealing posts, videos, and other content tailored for different social media platforms to engage with the target audience. Manage and update the Marketer Customized Page to promote and highlight school products, services, and key initiatives, ensuring the page reflects the brand's identity and objectives. Leverage CRM software and data analytics tools to track and engage with current and prospective students, optimizing communication strategies for better outreach and conversion rates. Develop and implement creative strategies to attract potential students. Respond to inquiries from prospective students and assist with the registration process. Create engaging marketing materials, including flyers and social media content. Utilize email and mobile marketing for follow-ups with prospective students. Coordinate graphics and content for proposals, social media, and external promotions. Translate marketing communications into multiple languages as needed. Liaise with printers and distributors for marketing material production and distribution. Manage design requirements for student brochures and promotional photos. Analyze the inquiry system to identify and engage potential students. Plan and coordinate events, functions, and meetings. Monitor and report on monthly KPIs. Provide daily support to the marketing team leader.
Key Skills:

Proficient in English (second language is an asset). Strong attention to detail and accuracy. Ability to multitask and work under tight deadlines. Excellent oral and written communication skills. Strong teamwork orientation and client focus. Technical Skills: Computer Proficiency: Microsoft Office Suite (Word, Excel, Outlook, etc). Phone Systems: Knowledge of multi-line phone systems. CRM Software: Experience with customer relationship management tools. Data Entry: Accurate typing and database management. Scheduling Software: Proficiency in calendar and scheduling tools. Basic Accounting: Familiarity with invoicing software. Email Management: Efficient handling of emails. Internet Research: Ability to find and evaluate information online. Office Equipment: Operation of printers, copiers, scanners, and fax machines. Basic Troubleshooting: Minor technical issue resolution. Basic Troubleshooting: Ability to solve minor technical issues as they arise. Qualifications: Completed or ongoing bachelor's degree in Marketing, Communications, or a related field (preferred). Previous experience in marketing, social media management, or related roles. Ability to work under tight deadlines and handle multiple tasks simultaneously.
Job Type: Full-time

Pay: From $18.00 per hour

Education:

Bachelor's Degree (preferred)
Experience:

Marketing: 2 years (preferred)
Language:

English (preferred)
Work Location: In person