Job Description

About Fobi Founded in 2017 in Vancouver, Canada, Fobi is a leading AI and data intelligence company that provides businesses with real-time applications to digitally transform and future-proof their organizations. Fobi enables businesses to action, leverage, and monetize their customer data by powering personalized and data-driven customer experiences, and drives digital sustainability by eliminating the need for paper and reducing unnecessary plastic waste at scale.
Fobi works with some of the largest global organizations across retail & CPG, insurance, sports & entertainment, casino gaming, and more. Its subsidiaries include Passcreator, Qples, The GCN, PulseIR, Tap2Win, and Bevy Pass.
Part 1: Marketing Campaigns
In this role, you will work directly with Fobi\xe2\x80\x99s (+ subsidiaries) customers to plan and execute managed services and marketing campaigns. Under the guidance of the VP, Marketing, you will help implement these campaigns with our designers, videographer, copywriter, etc. Campaigns include wallet pass promotions, videos, social media posts, events, etc.
Responsibilities

• Plan, execute, assist in the creation of, and track customer campaigns.
• Manage relationships with external customers to ensure high-quality and timely execution of marketing campaigns.
• Execute customer campaigns remotely or on-premise. This can include working weekends and campaign-specific hours.
• Evaluate and monitor campaign performance on an ongoing basis by analyzing key metrics and creating comprehensive reports.

Part 2: Social Media Campaigns Your role will also consist of managing social media campaigns for Fobi and its subsidiary companies.
Responsibilities

• Execute a results-driven social media strategy for Fobi and its subsidiaries.
• Work with our designers, copywriter, and videographer to develop engaging content for social media platforms, such as thought leadership content.
• Monitor social media channels for industry trends.
• Interact with users and respond to social media messages, inquiries, and comments.
• Review analytics and create reports on key metrics.

Are You a Fit? We\xe2\x80\x99re looking for someone who:

• Thrives in a fast-paced, rapidly changing startup environment.
• Is ready to expand their skills, be challenged, and tap into their full potential.
• Wants to be a part of an emerging new global brand.
• Is interested in consumer behaviour, marketing, and cutting-edge technology.
• Is passionate about their work and the company they work for
• Is always challenging to be better and open to trying a new approach.

Qualifications

• 1-3 years of experience in a similar role. Agency experience is a plus.
• Bachelor\'s degree in Marketing, Communications, or equivalent.
• Strong organizational and project management skills.
• Excellent communication skills. Customer service experience (a plus).
• Ability to independently move projects forward, prioritize tasks, and meet deadlines.
• Ability to work well in a team environment.
• Analytical skills to analyze metrics and create reports.
• Portfolio of marketing or social media campaigns and KPIs (a plus)
  
• Comfortable speaking publicly on podcasts, videos, etc. (a plus)

Compensation & Benefits

• Competitive salary, stock options, and end-of-year performance bonus
• Health benefits package
• Hybrid work environment (Fully remote as of May 1, 2023)
• Team lunches and outings