Job Description

Capilano University is named after Chief Joe Capilano, an important leader of the Skwxwxc3xba7mesh (Squamish) Nation of the Coast Salish Peoples. We respectfully acknowledge that our campuses are located on the territories of the Lxc3xadxe1xbbx88wat, xxcaxb7mxc9x99xcexb8kxcaxb7xc9x99xe1xbbxb7xc9x99m (Musqueam), shxc3xadshxc3xa1lh (Sechelt), Skwxwxc3xba7mesh (Squamish) and Sxc9x99xe1xbbx88xc3xadlwxc9x99taxcax94/Selilwitulh (Tsleil-Waututh) Nations.At Capilano University we are committed to supporting a campus community that is both diverse and inclusive. We believe that diversity within our workforce is essential in creating both an exceptional student and employee experience. As part of our ongoing commitment to Diversity, Equity and Inclusion (DEI), we strive to ensure that our recruitment campaigns authentically reflect the diverse community we serve. We actively encourage applications from Indigenous Peoples, Black and racialized persons, persons with disabilities, women, and members of the 2SLGBTQIA+ community, as we value the unique perspectives, lived experiences, and skillsets each individual brings to CapU.To help us focus our efforts, we encourage all applicants to complete a short anonymous questionnaire, if they wish. The results of the questionnaire are not linked to you or your application and do not form part of the selection process. The goal of collecting this anonymous data is to gain a better understanding our organizational reach, while continuously working to improve the diversity of our applicant pool.All qualified candidates are encouraged to apply; however, Canadians and permanent residents will be given priority. Should you require accommodations during the hiring process please reach out to jeremyorsted@capilanou.ca (faculty), or rheannonlewis@capilanou.ca (Ad/Ex and Staff)|Please see Special Instructions for more details.Interested applicants should submit their cover letter, resume and proof of education. Capilano University is an equal opportunity employer. Membership in MoveUp is a condition of employment.Posting DetailsPosting SummaryCompetition Number S181356P
Position Title Marketing Project Lead
Position Number S99127
Employee Group Staff
Position Status Temporary Part-Time
Start Date
End Date (if applicable)
Department Marketing and Digital Experience
Additional NotesThis position is a 0.6 FTE (21 hours per week), temporary role with requirements to work from our Squamish campus one day per week and North Vancouver campus one per a weekAreas of focus: This role is responsible for attracting new students to our Squamish campus, targeting the local Squamish community, the Sea-to-Sky corridor, and individuals involved in tourism, recreation, digital media, and the outdoor adventure industry. Key responsibilities include developing niche marketing campaigns that resonate with these audiences, creating engaging content aligned with their interests, collaborating with the Registrar's Office on relevant events and festivals, and enhancing overall awareness of the Squamish campus.
Location Squamish Valley
Working with usAt the heart of Capilano University, is our University Relations team that stands as a pillar dedicated to cultivating a culture of giving, engagement, and community building.Encompassing philanthropy, alumni engagement, university relations, communications, marketing, as well as university events and ceremonies, we are a collaborative and innovative team of inspired professionals.Through strategic partnerships and dedicated efforts, we seek to be the architects of lasting connections making a profound impact on the academic, cultural, and social fabric of CapU, enhancing our reputation but brining communities together and fulfilling our collective purpose.Are you ready to be a catalyst for community engagement and contribute to a purpose-driven team? Join our University Relations team, where your efforts will not only shape the present but also play a pivotal role in securing a vibrant and impactful future for Capilano University.
About the roleNATURE AND SCOPE OF WORKThe marketing project lead oversees the planning, production and execution of departmental and university-wide marketing projects for our Squamish campus, including the University's primary marketing collateral and campaigns, and is accountable for the successful completion of these projects. An organized, detail-oriented multitasker, the lead thrives on delivering projects on time, on budget and on brand, building strong relationships with clients and partners, and maximizing operational efficiencies to lead marketing projects from start to finish.This position involves multi-faceted brand strategy work in support of the University's image, reputation, and brand equity for our Squamish campus. The marketing project lead contributes to the University's brand messaging and positioning platform and ensures all material produced by the department is accurate, effective, error-free and in alignment with business and marketing goals. This role works closely with internal clients, providing marketing expertise, developing strategic and tactical plans that meet marketing objectives, and stewarding their projects. The marketing project lead reports to the manager, marketing.SOME ILLUSTRATIVE EXAMPLES OF DUTIES
Project Management

• Supervises and manages production of marketing projects from initial project definition to project closure

Strategy & Content Development

• Supports the manager, marketing in creating marketing strategies, collateral and campaigns that elevate the University brand, and increase recruitment and retention
• Researches, develops and implements strategic and tactical marketing plans and campaigns in support of the university's major priorities and brand
• Provides guidance and supervision to marketing & digital experience team members on content and messaging. Edits print and digital marketing content created by team members and clients to ensure consistency, accuracy, and strategic alignment

Collaboration & Communication

• Manages relationship with vendors, including external suppliers, printers and production partners, ensuring the vendor is fulfilling their agreed to scope of work on time
• Collaborates with University departments/programs to develop key messages for marketing campaigns and publications to identify and develop stories (written) for the University's primary marketing channels

Experience, competencies & qualificationsREQUIRED TRAINING AND EXPERIENCE

• Minimum of a four-year undergraduate degree in marketing, communications, arts, journalism, public relations or a related field
• Seven years of experience managing large-scale marketing projects for a complex multi-level organization
• Project Management Professional Certification or equivalent combination of training and experience

For more informationFor more information, please see the complete .
BenefitsAt Capilano University, we understand that there is more to life than work. That is why we offer comprehensive benefits and support to help you and your family live a balanced life. Take a to see what it is like to work at Capilano University.Posting Detail InformationDays and Hours of WorkOur standard work week is Monday to Friday, 8:30am - 4:00pm. This position may include working evenings and weekends based on departmental needs.
Bridge Period (if applicable)
Pay Group 28
Salary$42.30 an hour based on 35 hours per week (with increments up to $47.56)
Union MoveUP
Job Open Date 03/25/2025
Job Close Date 03/31/2025
Open Until Filled No
Quick Link for PostingSupplemental QuestionsRequired fields are indicated with an asterisk (*). * Are you legally entitled to work in Canada?

• Yes
• No
• Are you knowledgeable about Squamish's outdoor culture and adventure community to help shape effective marketing strategies? If yes, please describe your experience.

(Open Ended Question) * Do you have a minimum of a four-year undergraduate degree in a relevant discipline such as marketing, communications, journalism, public relations, digital media or a related field?

• Yes
• No
• Do you have seven years of experience managing large-scale marketing projects for a complex multi-level organization?

• Yes
• No
• Do you have a Project Management Professional Certification?

• Yes
• No

Applicant DocumentsRequired Documents * Resume

• Cover Letter

Optional DocumentsCapilano University locationsTo ensure the security of your data, you will be logged out due to inactivity in 3 minutes at

Capilano University