Marketing Lead, Ecosystem Go To Market

Toronto, ON, Canada

Job Description

Intuit is on a mission to become an AI powered all-in one business platform that helps solve some of the biggest challenges small businesses face: getting paid, running payroll and finding new customers. This role will be crucial in driving the adoption of these services amongst both prospects and existing customers across a number of segments and channels. Responsibilities

  • Develop GTM plans for key ecosystem offerings including defining the audience, content development and establishing overall campaign objectives
  • Leverage deep customer/product insights & competitive intelligence to inform GTM plans
  • Partner closely with across Web, Performance, Partner, Lifecycle and Sales teams to build out tactical channel plans to deliver against strategic plan aligned to commercial goals
  • Own 1 year business outcomes including annual/quarterly forecasting, weekly results tracking including root cause analysis
  • Clearly communicate commercial performance to key stakeholders including leadership and make recommendations on performance optimization

Skills Required

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Job Detail

  • Job Id
    JD2808706
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Toronto, ON, Canada
  • Education
    Not mentioned