Job Description

MTY Group is looking for a Marketing & Field Manager

Location: Hybrid - Minimum 2 days/week in the office (Occasional travel across Canada)

Reports to: Senior Marketing Manager

Department: Marketing - MUCHO Burrito, MTY Group

Are you ready for a new challenge? Let's roll your career with MTY! A delicious future awaits you! #Letsroll #Tastyfuture

The MTY Group is a family whose heart beats to the rhythm of its brands and its employees.

Over the past 40 years, EXCELLENCE, ENTHUSIASM and INNOVATION have led us to success.

Today, we continue to look for talented professionals who want to work for a company that will offer them opportunities for growth and many rewarding experiences.

MTY offers its employees dynamic, unique and valuable professional experience.

Why you'll love it here.

We're not just in the restaurant business. We're in the people business. Here's a taste of what we offer:

Benefits:

3 weeks of vacation

5 days of flexible leave

$2000 reimbursement for professional certifications and continuing education requirements

Flexible working hours

Half-day Fridays year-round

Company health and dental plans, with an additional $300 personal wellness expense account

Employee assistance program with access to mental health, legal, and financial counseling services

Employee profit-sharing plan with employer contribution

Monthly company-wide recognition awards

Company social events, including webinars, town halls, and team activities

Casual dress code

Free parking at the office

Who We Are

MUCHO Burrito is one or Canada's leading fast-casual Mexican brands, proudly serving fresh, Made-in-Casa, and fire-grilled flavour at over 150 locations coast to coast. We're passionate about bold ingredients, real cooking, and creating craveable experiences for every guest who walks through our doors.

We believe love is messy, life is spicy, and food tastes better when it's made by hand - with heart.

As part of MTY Group, one of Canada's largest and most dynamic franchisors with over 7,100 locations worldwide, we bring together the strength of a major brand family with the agility of passion, food-forward team.

We're looking for a Marketing and Field Coordinator who's equal parts organized and entrepreneurial. Someone who can roll up their sleeves, rally the troops, and bring our brand to life at the local level.

The Role

This isn't your average desk job. You'll be the connector between head office and our amazing franchisees, helping them create impactful local store marketing (LSM) plans and supporting the Senior Marketing Manager on national programs and campaigns.

Your mission is to make sure the heart of the brand shows up where it matters most: in our restaurants and in our communities.

What you'll do

LSM Leadership and Franchise Support:

Be the go-to liaison between franchisees and the marketing team

Support the franchisees and Business Development Managers (BDMs) in developing LSM plans that actually move the needle

Collaborate on new store openings, guest appreciation events, and regional marketing activities from strategy to POP material distribution

Customize solutions that meet local needs, backed by data, insights, and a whole lot of heart

National Campaign Execution

Support the rollout of menu launches, promotions, and limited-time offers (LTOs)

Assist with the production and distribution of in-store marketing such as menu boards, posters, and clings

Host training webinars to ensure operators are set up for success

Admin and Coordination

Keep marketing inventories, contact lists, timelines and vendor touchpoints organized and up to date

Coordinate asset production with creative teams and vendors

Monitor competitive trends and make recommendations that support continuous improvement.

Who You Are

You are a self-starter, people-person, and problem-solver. You don't mind a little ambiguity. In fact, you thrive in it. You're always ready to jump in with a solution. You're not just organized - you're orchestrated.

Experience and skills we're looking for:

Minimum two (2) years of experience in marketing coordinator, field marketing, or a similar role

Experience in QSR or franchising is a strong asset

Post-secondary degree or diploma in Marketing, Communications, or Business

Excellent written and verbal communication skills

Strong ability to build relationships with internal teams and franchisees.

Exceptional project management and organizational skills

Comfortable with digital platforms, production processes, and campaign logistics

Open to travel within Canada. A valid driver's license is required

Ready to Roll?

If you're looking for a role where you can make a real impact, support franchisees across the country, and bring local marketing to life while having a little fun along the way, we'd love to hear from you.

Please note that any offer of employment will be conditional upon a background check, including a criminal record check.

Job Types: Full-time, Permanent

Benefits:

On-site parking Profit sharing
Work Location: Hybrid remote in Richmond Hill, ON L4B 2N3