Marketing Coordinator

Toronto, ON, Canada

Job Description

Job Summary*
Are you passionate about marketing and advertising? Do you have an eye for efficiency and effective communication? Come and work with us at Channel Zero, a multiplatform media organization with a strong commitment to quality programming across the dynamic and rapidly growing regions of Hamilton, Halton and Niagara.
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Channel Zero Inc. has a full-time opportunity for a Marketing Coordinator. The successful candidate will work closely with in-house Creative Services, Programming, Editing, News, and Master Control teams. The Marketing Coordinator will be the primary point of contact from Channel Zero to the public, and they will be the primary liaison for the following areas of the marketing plan:
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On-Air Promotion:

  • Manage inventory of on-air station promos for CHCH, Rewind, and Silver Screen Classics
  • Strategically schedule station promos in available airtime using traffic and scheduling software
  • Assign traffic item house numbers, and maintain an accurate database of house numbers relating to current promo content
  • Connect with Traffic & Master Control daily regarding log completion, promo processing, scheduling changes, emergency swaps, etc.
  • Work closely with Programming to ensure marketing messaging is accurate, and action is taken to update when schedule changes occur
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Digital Content and Marketing Department Administration:
  • Ensure Marketing and Sales Promotions team runs smoothly and efficiently, including maintaining clean content databases and overall file organization in the digital space
  • Build content calendars based on core promotables from programming and marketing plans
  • Perform digital & social media audits, competitor analysis and create client reports
  • Proactively seek out, recommend, and assist in implementing social media trends
  • Research and share recommendations on emerging technologies, platforms and opportunities
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Audience Communication:
  • Be the primary voice of CHCH TV and other Channel Zero entertainment brands to the public:
  • Moderate and respond to viewer comments and inquiries via email and voicemail
  • Reach out to appropriate departments for input in developing responses to specific inquiries (e.g. Programming, News)
  • Act as a key contributor for moderating CHCH News brand in the social media space:
  • Coordinate efforts with the CHCH News team to ensure frequency and effectiveness of breaking news information
  • Assist with formal CRTC and NAB processes
  • Maintain and develop FAQ guidelines based on feedback and best practices
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Other:
  • Hands-on involvement in annual projects (Spring Upfront, Fall Launch, Christmas Toy Drive, etc)
  • Other duties as assigned
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Required Skills & Qualifications:
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  • 1-3 years' experience in a similar role
  • Organized, process-oriented, with an eye for efficiency and a knack for solving problems
  • Strong attention to detail, including visual consistency, spelling and grammar
  • Excellent communication and interpersonal skills
  • Keeps manager well informed of all assignments, deliverables, issues and challenges
  • Ability to work independently, and collaboratively as part of a team
  • Experience with cloud-based business collaboration (Google Suite or equivalent)
  • Experience in presentation building through PowerPoint, Google Slides, or equivalent
  • Experience with budget tracking, invoice processing and expense reporting
  • Basic knowledge of social media platforms and/or broadcast scheduling systems is an asset
  • Post-secondary education preferred, with a marketing degree or equivalent
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This role has flexible work options, including working out of our state-of-the-art broadcast facility at 4 Innovation Drive, Hamilton, ON (Hwy 5 & Hwy 6, Clappison's Corners), working remotely from home, or working from our Toronto location at 2844 Dundas St. W., at Channel Zero's sole discretion.
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Quoting ref# MC-2022-08, please send your resume with cover letter and salary expectations, in confidence (no phone calls please)Channel Zero Inc. is a member of the Channel Zero group of companies and along with its subsidiaries, affiliates, and related companies is an equal opportunity employer dedicated to diversity in its workforce. Please note that all qualified candidates are encouraged to apply but applications from Canadians and permanent residents will be given priority. We thank all applicants for their interest; however, only selected candidates will be contacted. No telephone calls or agencies please.
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About Channel Zero Inc.
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Channel Zero is an independent Canadian media company that owns over-the-air channel CHCH-TV and specialty channels Rewind & Silver Screen Classics. Channel Zero's digital sales agency Junction Digital offers advertisers marketing solutions on our owned and operated websites and social media platforms and beyond via our trading desk. The film division of Channel Zero features Ouat Media, an Academy Award winning film sales and distribution company, and Channel Zero Studios, a creative production arm that brings scripted and unscripted projects to life with innovative partnerships. Channel Zero's head office is located in Toronto, Ontario. For more information, please visit chz.com.
*Job Type: Full-timeSalary: $40,000.00-$43,000.00 per yearBenefits:
  • Dental care
  • Extended health care
  • Paid time off
Schedule:
  • 8 hour shift

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Job Detail

  • Job Id
    JD2026054
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Toronto, ON, Canada
  • Education
    Not mentioned