Marketing Coordinator

Montreal, QC, Canada

Job Description

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LCI Education is a diverse learning community of 12 select higher education institutions with 23 campuses on 5 continents, and 2,000 colleagues involved in educating over 20,000 learners worldwide each year.

LCI Education also provides solutions to workforce challenges with adaptive digital learning options and much more. LCI Education harmonizes its programs from one country to the next, promoting greater flexibility and life-ready learning experiences, better control over the quality of its services, and deeper respect for the various cultures with which it works. LCI Education has been named one of Canada\xe2\x80\x99s Best Managed Companies.

The Marketing Coordinator is responsible for supporting the Senior Marketing Advisor on projects and collaborating with stakeholders in the relevant campuses to ensure the deployment of promotional, event and advertising strategies and to ensure that the brand image is respected. He/she is responsible for the coordination of various marketing projects, the follow-up of campaign results and the production of marketing content.

RESPONSIBILITIES
  • Participate in the planning and coordination of promotional, event and advertising activities for student recruitment (media, events, web, SEO/SEM, social media, email marketing, directories, etc.) and production related to these activities;
  • Coordinate email communications including preparing mass email blasts;
  • Write and edit marketing communications in French and English;
  • Follow up on campaign results;
  • Update content on the web content management platform;
  • Manage the inventory of promotional material;
  • Manage the bidding and ordering process with suppliers and follow up on invoicing;
  • Participate in the development and coordination of special and ad hoc projects;
  • Collaborate with the organization\'s stakeholders in order to constantly improve the processes and the positioning of the brand as a whole.
Also, collaborate,
  • with the different departments of the organization to feed the creation of content;
  • Create and distribute content (textual and visual);
  • Tracking website performance metrics with Google Analytics and preparing performance analysis reports from the CRM;
  • Managing social media and animating communities;
  • Follow-up on partnership agreements;
  • managing budgets by project or by event.
REQUIRED QUALIFICATIONS
  • Bachelor\'s degree in marketing, business administration (marketing option), communication or other relevant and equivalent university education;
  • 2 to 3 years of relevant experience in marketing and communications;
  • Excellent command of French and English, both oral and written;
  • Communication and writing skills (essential);
  • Proficiency in the Microsoft Office suite;
  • The use of digital media and tools such as CRM in the overall strategy is important, therefore the candidate will need to demonstrate a high degree of comfort with the use of technology.
PERSONAL AND PROFESSIONAL SKILLS
  • Autonomy and ability to manage multiple files;
  • Creativity, resourcefulness and open-mindedness;
  • Versatility;
  • Agile team player who evolves in a "solutions" mode;
  • At ease in an event-driven context;
  • Knowledge and intellectual curiosity regarding new marketing practices (web, social media, etc.);
  • Very comfortable with and interested in the use of technology.
ADVANTAGES
  • International company established for over 60 years;
  • Constantly growing network;
  • Permanent full-time position;
  • Competitive compensation;
  • Continuous training program;
  • On-site daycare;
  • Group insurance, including EAP and telemedicine;
  • Retirement savings plan with employer contribution;
  • Health and wellness program (including yoga and cooking classes);
  • Opportunity to telecommute;
  • Flex day bank;
  • Summer hours;
  • Company located in downtown Montreal, ideal for public transportation.
Do you want to contribute to innovative projects in collaboration with teams from all sectors? Do you dream of working for a Quebec-based company with a global reach? Do you want to join a diversified and human team that looks to the future? What are you waiting for? Please note that only selected candidates will be contacted.

LCI Education is an equal opportunity employer and members of the following target groups are encouraged to apply: women, person with disabilities, native people, visible minorities and ethnic minorities. If you are an applicant/person with a disability, you can receive assistance with the screening and selection process upon request.

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Job Detail

  • Job Id
    JD2155033
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Montreal, QC, Canada
  • Education
    Not mentioned