Job Description

Position:

Marketing Coordinator, Temporary Full Time Maternity leave contract

Reports to:

Head of Marketing at Everything Wine
This position has a hybrid WFH option, with options to work from home part time, head office part time and will require store visits. Applicants must be Canadian residents to apply.

Everything Wine is an exciting entertainment beverage organization that recognizes the value of employee effort, commitment and dedication. Our mission is to search the world to bring the very best value and quality to our customers in a fun and experiential environment. As with any dynamic culture that strives to be the best, the content will continue to evolve over time, and we encourage you to continually learn on the job and seek learning opportunities from within our organization. If you have a passion for people and are a wine, beer and spirit enthusiast, you've come to the right place.

Key Accountabilities:

We should really call this opportunity an air traffic controller, because that's what you do. You make sure all the projects get lift off the ground and make sure everyone sees what's coming in and going out in all directions as things are zooming all around. Dizzying? Yes, but you are so organized this is no biggie. And you have a great eye for details. You breathe social media. And you will own our channels; FB, IG, Google, YouTube, Yelp, Eventbrite & Threads etc. and planning posts supporting content calendars. You not only love posting content and coming up with fun ideas, but you love experimentations to see reactions and are intrinsically driven to find and implement changes to see what moves the needle. And report on these. You don't have to be an influencer, but you will work with them. This role Is 40% project management, 25% social media, 25% creative writing, 10% to jump on whatever comes your way You are a champion for the customer; you always walk in their shoes and want to help them as best as you can. Part of managing our social channels is acting as front-line responder to their questions, comments, or concerns. You like to communicate. A lot. Especially by email. You are the conduit between marketing activities and making sure the stores, internal departments, media buyers, well...basically everyone knows what we are doing, what we have changed, and why we are doing what we do. You love schedules & detailed plans. And updating and revising promotional calendars and communicating these changes will be part of this. Changes to the plan are like life. It's always changing. You will work very closely with the Graphic Designer, the Assistant Buyer, and the eComm Coordinator. You are part of a team that supports each other. Working with the Graphic Designer you help to make sure requirements and deadlines are clear. Together you will also brainstorm great communications for marketing campaigns and social media. Working with the Assistant Buyer, you will ensure you lock down what will be in the next promotion or feature and ensure you have the details about the product All roads lead to Rome. In this case, that means the website. Working with the eComm Coordinator you make sure the website connects the marketing journey. Are you skilled with the quill? Ok, it's definitely more of a keyboard but we're looking for some great prose from you. Writing engaging emails, social media copy, subject lines and web copy that meet brand standards and tone of voice. You should also be familiar with A/B testing for copy You are great at coming up with engaging photos, videos, or animations, and will need to take photos at the store Who doesn't love a party? Or at least fun events. We'll need your help to wrangle the troupes and ensure we promote all the events the stores hold. This extends to adding some calendar events to FB and IG. You will be in regular contact with media outlets/media reps to confirm any changes in deadlines and provide them the creative they need to run campaigns with plenty of time for checks You will also be a point person with our store's event coordinators and will need to post and/or respond to social media content some evenings and weekends. There will be random projects too many to list here that will need your support. As everything is fluid (and we're not just talking about the wine), there will be times you will need to jump into something new to help with a project Like any coordinator position, there is some admin support we will need for financial reporting You love data, you want to learn what is working and what's not and want to be part of implementing solutions.

Skills:

Project Management- you have experience juggling numerous campaigns or stakeholders to meet goals and deadlines. Photography, videography - you know how to work all the gimmicks in iphone or android or a high-end camera to take stellar photos, images and reels with some editing know how. You are up to date or can commit to staying up to date on advertising & liquor laws and CRTC regulations.

Personality Traits:

You don't settle. Good isn't good enough. You seek opportunities to improve and make things better. You are eager and hungry to learn. And you want to keep learning. You understand that marketing tech changes constantly and you will have to adapt to keep up. As well as keeping an eye on the competition. You have patience. SO MUCH PATIENCE. Answers won't be quick. And you might have to chase. And most importantly, CHANGE IS CONSTANT. Especially at the 11th hour.

Qualifications:

3-4 years marketing, working as a well-rounded marketing coordinator who also manages social media for a brand, managed projects, customer service, preferably in retail. Excellence with Microsoft Office, social media apps, Canva & Later, and email clients like Klayvio. Ideally also familiar with photoshop or Creative Cloud. Post-secondary education in marketing, business, social media, project management, or relevant experience.

Company Traits:

People focused Inclusive and open minded Innovative Authentic Collaborative Growth Orientated
Job Type: Full-time
Contract length: 12 months

Pay: $45,000.00-$50,000.00 per year

Benefits:

Dental care Flexible schedule Paid time off Vision care
Education:

Bachelor's Degree (preferred)
Experience:

Marketing: 3 years (required)
Work Location: Hybrid remote in North Vancouver, BC V7P 1R7

Application deadline: 2023-06-16