Job Description

The Role

We're looking for a Marketing & Content Manager to own and execute our marketing ecosystem across social, email, campaigns, and brand storytelling. This role sits at the intersection of strategy and execution--you will help shape the plan and then make it real.

You'll be responsible for how our brand shows up online, how our listings are positioned, and how our content supports business growth. This is a hands-on role for someone who understands premium branding, real estate, and modern content systems.

Core Responsibilities

Strategy & Brand Execution

Collaborate with leadership to develop and evolve the overall marketing strategy Translate business goals into clear content and campaign plans Ensure all marketing aligns with our brand voice: elevated, warm, design-led, and confident Identify opportunities to strengthen positioning in Toronto's East End luxury market

Social Media (Primary Ownership)

Own day-to-day management of all social channels (Instagram, TikTok, Facebook, YouTube as applicable) Plan and execute content calendars (listings, community, lifestyle, education, brand storytelling) Direct and/or capture in-the-moment content (Reels, short-form video, B-roll, stills) Write high-quality captions, hooks, and calls-to-action Monitor performance and optimize based on engagement and reach

Campaigns & Marketing Execution

Execute campaigns, community events, and client initiatives Manage email marketing campaigns, landing pages, and lead campaigns Manage paid and organic campaign execution as needed Coordinate timelines, assets, and deliverables across campaigns Create graphic elements as needed.

Content Creation & Tools

Create graphics, social assets, and light video edits Use AI tools (ChatGPT and others) to ideate, draft, refine, and scale content Manage templates, brand assets, and content systems Work comfortably across Canva, scheduling platforms, and analytics dashboards

Collaboration & Operations

Work closely with agents, leadership, photographers, videographers, and designers Support content for listings, team branding, events, and community initiatives Maintain organized workflows and consistent output Stay ahead of trends in real estate marketing, social media, and content formats

Experience & Skill Set

3-6+ years in marketing, content, or social media Proven experience running social media for a brand or business--not just posting, but driving engagement Strong visual eye and appreciation for elevated branding and design, ability to generate graphics and marketing elements in Canva Confident copywriter with strong storytelling instincts Comfortable with AI tools, graphics platforms, and modern content workflows Highly organized, self-directed, and detail-oriented

You're a Fit If You...

Understand luxury branding and how to market lifestyle and emotion, not just properties Can think strategically but love executing Move fast without sacrificing quality Are proactive, curious, and bring ideas to the table Care deeply about how things look, sound, and feel

Why You'll Love Working With Us

Quarterly team socials and lunch events to celebrate milestones Team-building activities that strengthen collaboration Supportive, professional environment where contributions are valued Opportunities for growth and increased responsibility Dynamic workplace with variety and meaningful impact

Compensation & Benefits

Annual Salary:

$70,000, paid bi-weekly

Health Benefits

: Available after a 6-month probationary period, under the RBC Health Plan

Vacation

: Two weeks of paid vacation, plus additional office closure over the Christmas holidays (Christmas Eve through the return of public schools). This period is primarily downtime, with minimal availability required for business needs

Time Commitment & Location

Schedule:

Full-time, Monday to Friday, with occasional after-hours availability depending on seasonal needs

Location

: 1945 Queen Street East, Toronto

.

Travel to events, listings, and other locations as needed; a personal vehicle is an asset but not required.

Job Type: Full-time

Pay: $70,000.00 per year

Benefits:

Company events Dental care Extended health care Paid time off Vision care
Ability to commute/relocate:

Toronto, ON M4L 1H7: reliably commute or plan to relocate before starting work (required)
Application question(s):

List the content creation/marketing tools you are proficient with Are you located in Toronto? If yes, what area do you reside in? Do you have experience in real estate marketing? Please provide your LinkedIn profile How many years of social media management & content creation experience do you have?
Experience:

Marketing: 3 years (required)
Location:

Toronto, ON M4L 1H7 (preferred)
Work Location: In person