to help define and amplify our brand voice, strengthen our digital presence, and support business development efforts.
This is a stand-alone role for someone who thrives on autonomy and variety. You'll own our marketing and communications function end-to-end. From content creation and campaign execution to brand storytelling and sales enablement. If you're proactive, versatile, and excited to make a visible impact, this role is for you.
What You'll Do
Create and manage blogs, newsletters, and thought leadership content that reflects our brand voice
Design clean, polished visuals, presentations, and client-facing materials
Maintain brand consistency and strengthen visual identity across all channels
Lead and grow our social media presence, with a focus on LinkedIn and Instagram
Drive engagement and increase followers organically through relevant, timely content
Stay informed on industry trends, carrier updates, and key events to inform strategy
Develop prospecting emails and nurture sequences to support qualified lead generation
Collaborate with the sales team to align messaging and sales enablement materials
Execute ROI-driven marketing campaigns that support growth objectives
Track performance metrics and share actionable insights in quarterly reviews
Attend events and company socials for content creation
What We're Looking For
3-5 years of experience in marketing and communications, ideally in B2B or professional services (insurance or financial services is a plus)
Proven success creating and managing lead-generation campaigns that support sales outcomes
Strong writing, editing, and storytelling skills with an eye for design and brand consistency
Solid grasp of digital strategy, content planning, and funnel metrics
Proficient in email marketing platforms (e.g., Mailchimp), CRM tools (e.g., Pipedrive), and Microsoft Office
Experience with Webflow for website updates and landing pages
Familiar with SEO, web analytics, and performance tracking
Skilled in Canva for visual content
Comfortable using AI tools like ChatGPT, Copilot, or Gemini to streamline workflows
Organized, proactive, and able to manage multiple projects independently
Who We Are
PACE Consulting Benefits & Pensions Ltd.
is one of Canada's leading independent benefits and retirement consulting firms. We help organizations build sustainable, high-impact benefits programs through trusted advice and deep carrier relationships. With over three decades of experience and a national client base, PACE is positioned for long-term growth and we're ready to tell that story better.
PACE Consulting Benefits & Pensions Ltd.
welcomes and encourages applications from people with disabilities and is committed to creating a diverse workplace. We are an equal-opportunity employer. Accommodations are available on request for candidates taking part in all aspects of the selection process. For accommodation requests, please email the HR Department at
hr@paceconsulting.com
.
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