Westben is a vibrant arts organization dedicated to increasing awareness and customer engagement through a variety of marketing initiatives. We are looking for a passionate and knowledgeable Marketing Associate to join our team.
:
The Marketing Associate (MA) will play a crucial role in enhancing our marketing strategies and systems. Reporting to the Marketing Director, the MA will be responsible for the following:
Key Responsibilities:
Strategy:
Assist in the research, development, design, and implementation of all marketing strategies and systems.
Digital Systems:
Maintain and operate Westben's digital systems, including websites and social media platforms. This includes content creation, digital content development, digital marketing, and digital advertising.
Analytics & Reporting:
Create and distribute regular digital marketing analytics and reports, analyze sales, and track marketing performance.
Response, Research & Development:
Research best practices and emerging trends in social media and marketing, develop consistent messaging, engage with the online community, and design in-house print marketing.
Media Plan:
Develop a media plan, schedule and disseminate press releases, and arrange media opportunities.
Group Tours:
Facilitate group tours in conjunction with the Customer Service Coordinator.
Special Events:
Support the marketing and production of special events.
Other Duties:
Adhere to Westben's policies, participate in mandatory meetings, and perform other duties as assigned.
Qualifications:
Marketing and Communications training and experience.
Experience interacting with the public.
Passion for and knowledge of the arts, culture, and/or tourism.
Solid knowledge of graphic design and photography.
Proficiency in MS Office and Canva
Ability to learn and utilize new software applications.
Strong written and verbal communication and customer service skills.
Joyful, collaborative personality.
Self-motivated and a team player.
Compensation & Benefits:
Annual salary range of $45,000 - $50,000.
Westben will cover the cost of the basic Westben Full-Time Employee Group Benefit Plan.
Opportunities for professional development subject to approval.
How to Apply:
Interested candidates should submit their resume and cover letter to Joinus@Westben.ca. Please also include links to examples of your work or your portfolio.
Successful applicant must provide a Vulnerable Sector Police Check.
Westben is an equal opportunity employer. Individuals who self-identify as members of underrepresented groups are encouraged to apply.
ABOUT WESTBEN: Westben Centre for Connection and Creativity is a charitable organization located amongst the gently rolling hills of the traditional territory of the Michi Saagiig Anishinaabeg near what is now known as Campbellford, Ontario. With a vision of being a leading, internationally recognized Centre, Westben nurtures communities of artists, audiences and learners through exceptional musical experiences in nature. Programs feature professional, emerging and community artists and enthusiasts in music festivals, concert series and educational programming for all ages. Located on William's Treaty Lands, our year-round programs attract over 10,000 patrons from the Trent Hills area and beyond. We maintain our mission of connecting people through music by delivering digital programs and welcoming participants and guests to live events at our wide open outdoor rural setting and elsewhere. Our focus is on building community vibrancy and joy through the participation and appreciation of music. westben.ca
Job Type: Full-time
Pay: $45,000.00-$50,000.00 per year
Benefits:
Casual dress
On-site parking
Work from home
Work Location: In person
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