Marketing Advisor, Planning And Operations

Toronto, ON, Canada

Job Description

This position is within a subsidiary of the Desjardins Group called Collabria Financial Inc. Collabria Financial Inc. is a leading Canadian credit card issuer. We specialize in white-label credit card programs tailored for Canadian credit unions, helping them serve both consumer and commercial members more effectively. Our client-centric approach emphasizes convenience, security, and value empowering credit unions to deepen relationships with their members and remain competitive in a rapidly evolving financial landscape. What sets Collabria apart is our foundation in partnership, collaboration, and responsiveness. We offer credit unions the ability to personalize product offerings under their own brand, enhancing the overall member experience. As a fast-growing organization, we offer exciting opportunities for career advancement and innovation. As a Marketing Advisor, Planning and Operations, you help update the organization's products and services to meet member/client needs and support business development. You analyze market needs in connection with product and service marketing. You serve as technical expert and provide discipline-specific support for your unit's activities, initiatives and processes. The ability to tailor your approach as needed is therefore essential. You research and analyze processes, information management and data processing. You draw on your sound decision-making skills to solve technically complex problems and recommend ways to change or adjust technical methods and procedures to make them as effective and efficient as possible. More specifically, you will be required to:
Provide technical support for projects, complex operational issues, and event logistics
Carry out specialized technical studies, research and analysis. Serve as resource person for the submission of solutions and action plans
Help practitioners follow your unit's standards and processes and use its business solutions, tools and systems
Work with internal and external stakeholders, formulate and coordinate marketing calendar activities to promote products and services
Support marketing budget planning and day to day tracking of marketing budget spend and collaborate with finance team to reconcile spend and forecast accruals
Process and quality orientation with attention to detail and highly analytical to support the processing of data to facilitate efficient and effective processing of campaign and initiative fulfillments
Support the development of a marketing infrastructure that delivers these activities and tactics
Facilitate documentation to help internal teams understand and utilize marketing processes effectively
Identify opportunities to streamline marketing operations through automation tools and improved workflows and processes
Monitor industry trends and emerging technologies in marketing automation, data analytics, and customer engagement
What we offer*
Competitive salary and annual bonus
4 weeks of flexible vacation starting in the first year
Defined benefit pension plan that provides predictable, stable income throughout retirement
Group insurance including telemedicine
Reimbursement of health and wellness expenses and telework equipment

  • Benefits apply based on eligibility criteria.
What you bring to the table
Bachelors degree in Marketing, Marketing Communications or in a related field
A minimum of two years of relevant experience in Marketing
Please note that other combinations of qualifications and relevant experience may be considered
Advanced proficiency of English due to the nature of the duties or work tools or because the position involves interactions with English-speaking partners, members and/or clients
Intermediate working knowledge of CRM/Marketing Automation Platform such as Salesforce Marketing Cloud and data analytics Action oriented, Collaborates, Customer Focus, Decision quality, Differences, Nimble learning, Situational adaptability, Tech savvy
#LI-Hybrid
Trade Union (If applicable)
At Desjardins, we believe in equity, diversity and inclusion. We're committed to welcoming, respecting and valuing people for who they are as individuals, learning from their differences, embracing their uniqueness, and providing a positive workplace for all. At Desjardins, we have zero tolerance for discrimination of any kind. We believe our teams should reflect the diversity of the members, clients and communities we serve.
If there's something we can do to help make the recruitment process or the job you're applying for more accessible, let us know. We can provide accommodations at any stage in the recruitment process. Just ask!
Job Family Marketing (FG)
Unposting Date 2025-10-1

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Job Detail

  • Job Id
    JD2811434
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Toronto, ON, Canada
  • Education
    Not mentioned