Job Description

• Business Administration and Management, General
• Marketing, Other

Budgetary Responsibility

• 0 - $100,000
• $500,001 - $1,500,000
• $4,000,001 - $8,000,000

Tasks

• Develop promotional materials
• Hire, train, direct and motivate staff
• Manage contracts
• Market business services
• Plan and control budget and expenditures
• Write and edit press releases, newsletter and communications materials
• Assist in product development and direct and evaluate the marketing strategies of establishments
• Direct and evaluate establishments and departments that develop and implement communication strategies and information programs
• Direct and evaluate establishments and departments that maintain media relations on behalf of businesses, governments and other organizations
• Direct and evaluate establishments and departments that publicize activities and events on behalf of businesses, governments and other organizations
• Establish distribution networks for products and services, initiate market research studies and analyze their findings
• Plan, direct and evaluate the activities of firms and departments that develop and implement advertising campaigns to promote the sales of products and services
• Plan, organize, direct, control and evaluate the design, development and maintenance of Internet and Intranet sites to manage an organization's Internet presence
• Authorize and organize the establishment of major departments and associated senior staff positions
• Allocate material, human and financial resources to implement organizational policies and programs
• Establish objectives for the organization and formulate or approve policies and programs
• Select middle managers, directors or other executive staff; delegate the necessary authority to them and create optimum working conditions
• Represent the organization, or delegate representatives to act on behalf of the organization, in negotiations or other official functions

Supervision

• 5-10 people

Computer and Technology Knowledge

• Business diagram software
• Computerized bookkeeping system
• Data analysis software
• Database software
• Desktop publishing software
• Electronic scheduler
• Mac OS
• Presentation software
• Spreadsheet
• Website creation and management software
• Word processing software
• MS Windows

Area of Specialization

• E-commerce

Work Conditions and Physical Capabilities

• Attention to detail
• Fast-paced environment

Personal Suitability

• Client focus
• Effective interpersonal skills
• Excellent oral communication
• Initiative
• Judgement
• Organized
• Team player

Other benefits

• Free parking available