Address: 60 Yonge Street
Job Family Group: Marketing
The Manager, Insurance and Annuity Sales Promotion adopts a customer-centric approach and works closely with internal partners, as well as external creative agencies, to increase sales effectiveness in the independent advisor channel.
Reporting into the Director, Insurance and Annuities Sales Promotion, the Manager is accountable for developing creative campaigns and sales ideas that help generate leads and communicate key messages for upcoming launches and promotions, as well as monitoring overall program effectiveness.
The Manager will develop promotional programs that help increase sales in multiple product categories including individual life insurance, critical illness insurance, annuities, segregated funds and other products (as they are developed) in the independent advisor channel. Additionally, he/she will be responsible for ongoing campaign performance reporting that captures key learnings, with a view to making recommendations that bolster product innovation.
Key Accountabilities
Marketing
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