Job Description

Description

Position at GroupM Nexus Finecast

Inventory Analyst

Operating Company

Finecast, a division of GroupM

Job Title

Inventory Analyst

Department / Team

Operations and Strategy

Reporting To

SVP / MD

Location

Toronto, Ontario

The Role

We are seeking a talented and analytical individual to join Finecast Canada as an Inventory Analyst. As an essential member of the team, you will be responsible for optimizing and managing Connected TV inventory, ensuring optimal performance and revenue generation. The ideal candidate possesses an eye for detail, strong quantitative skills, and an understanding of advertising and media trends

Responsibilities

• Monitor and manage the availability of Connect TV inventory across multiple suppliers, ensuring a healthy balance between demand and supply to maximize revenue potential.
• Utilize historical data and market trends to forecast future demand for Connected TV inventory. Collaborate with client services and engagement teams to align inventory availability with expected demand.
• Analyse the performance of Connected TV inventory in terms of supply partner spend, revenue goals and campaign optimizations. Identify opportunities for improvement and implement optimization strategies.
• Prepare and present regular reports, including inventory availability, utilization, and revenue performance. Use data visualizations to communicate key findings effectively.
• Use data analysis tools and techniques to identify trends, patterns, and insights related to inventory performance and overall media landscape.
• Stay up-to-date with industry trends, emerging technologies, and competitive benchmarks to inform inventory management strategies.
• Collaborate cross-functionally with various teams, including operations, analytics, client services, and engagement to drive the overall success of media initiatives.

• Bachelor\'s degree in Business, Marketing, Economics, Statistics, or a related field.
• Proven experience in media, advertising, or ad tech industries.
• Proficiency in data analysis tools such as Excel, SQL, or data visualization platforms.
• Strong analytical and problem-solving skills with the ability to draw insights from complex datasets.
• Familiarity with ad serving platforms is a plus.
• Understanding of programmatic advertising is preferred.
• Excellent communication skills to present findings and recommendations to non-technical stakeholders.
• Ability to thrive in a fast-paced and ever-changing media environment.

• Impeccable Pipeline management
• Highly energetic personality - a motivator
• Collaboration - easily move others to action by planning, motivating, organising and controlling work being done
• Passion for the company\'s mission
• Critical Thinking - strategic and highly analytical
• Goal Oriented - naturally motivated to reach goals
• Interpersonal/Communication Skills - an innate ability to channel different points of view; Able to establish and maintain excellent relationships and credibility quickly
• Maturity - provide a good balance of risk taking and judgment; Is aggressive and confident; Able to operate independently of a large staff
• Strong sense of initiative and personal ownership
• Collaborative worker - able to drive independent initiatives but also share with and support the wider team.
• Understand the fundamentals of partner technology offerings

GroupM Nexus Finecast