Job Description

Recruiter
Morgan Burton
Opportunity Overview
Are you a strategic marketer with a passion for planning impactful client acquisition events and driving business growth?
Edward Jones is seeking an experienced Integrated Marketing Manager to lead high-impact marketing initiatives that drive brand awareness, client acquisition, and engagement across Canada. This role collaborates closely with Canadian and U.S. stakeholders to develop data-driven strategies and deliver measurable results.
As an Integrated Marketing Manager, you will:

• Develop and execute integrated marketing strategies to support financial advisors in attracting and retaining ideal clients.

• Lead regional client acquisition events, sponsorships, and local brand campaigns aligned with business objectives.

• Build segment marketing programs using insights and data to engage target audiences.

• Create strategic briefs for internal teams, agencies, and freelancers.

• Leverage personalization and targeting strategies across multiple audiences.

• Analyze and report on campaign performance using digital analytics tools.

• Educate financial advisors on marketing programs and enablement resources.

• Collaborate cross-functionally to prioritize and organize initiatives across teams.

• Serve as a key point of contact for field teams, managing a high volume of ad hoc marketing requests with professionalism and efficiency

Skills & Knowledge

• Experience working with financial advisors

• Experience working with sponsorships and event management

• Apply strong project management skills to prioritize and organize incoming requests, maintaining clarity and momentum across multiple initiatives

• Knowledge of social media platforms and digital technologies.

• Familiarity with legal and regulatory requirements in financial marketing.

• Ability to effectively communicate with the field and manage ad hoc marketing requests

• Strong presentation skills across all levels, including senior leadership.

• Analytical skills for measuring ROI and managing budgets.

Problem Solving & Decision Making

• Deliver cost-efficient digital and non-digital marketing solutions at scale across our salesforce.

• Collaborate on go-to-market strategies across media channels.

• Manage competing priorities and escalate issues with recommended solutions.

• Make daily decisions on social media content and engagement with autonomy and accountability.

Position Type
Home Office - Canada
Position Schedule
Full-Time
Company Description
Join a financial services firm where your contributions are valued. Edward Jones is a Fortune 500 company where people come first. With over 9 million clients and 20,000 financial advisors across the U.S. and Canada, we're proud to be privately-owned, placing the focus on our clients rather than shareholder returns.
Behind everything we do is our purpose: We partner for positive impact to improve the lives of our clients and colleagues, and together, better our communities and society. We are an innovative, flexible, and inclusive organization that attracts, develops, and inspires performance excellence and a sense of belonging.
People are at the center of our partnership. Edward Jones associates are seen, heard, respected, and supported. This is what we believe makes us the best place to start or build your career.
View our .
Fortune 500, published June 2024, data as of December 2023. Compensation provided for using, not obtaining, the rating.
External Flexible Work Option(s)
Hybrid
Awards and Accolades
At Edward Jones, we are building a place where everyone feels like they belong. We're proud of our associates' contributions to the firm and the recognitions we have received.
Check out our U.S. awards and accolades:
Check out our Canadian awards and accolades:
Position Requirements
Education & Experience

• Bachelor's degree in Marketing, Business, Journalism, or Communications.

• 5+ years in marketing strategy, planning, and digital marketing - preferably in financial services.

• Proven experience in:

• Leading regional marketing programs and client events.

• Using insights to build strategies for lead generation and nurturing.

• Creating content strategies that support brand and community engagement.

• Managing medium to high-impact projects with test-and-learn frameworks.

Current home-based associates: While this role is posted as hybrid, if selected and accepted, you may retain your home-based status. Edward Jones intends in good faith to continue offering the role as home-based, though future business or regulatory needs may require on-site work.
Salary Information
At Edward Jones, we value and respect our associates and their contributions, and we recognize individual efforts through a rewards program that promotes a long-term career, financial security and well-being. to learn more about our total compensation approach, which in addition to base salary, typically includes benefits, bonuses and profit sharing. The salary range for this role is based on national data and actual pay is based on skills, experience, education, and other relevant factors for a potential new associate.

Skills Required