Date Posted: 05/05/2023
Req ID: 31081
Faculty/Division: University of Toronto Scarborough
Department: UTSC: Marketing and Communications
Campus: University of Toronto Scarborough (UTSC)
Position Number: 00053253
About us:

The University of Toronto Scarborough is a place of energy, enthusiasm and passion. Our commitment to inclusive excellence attracts the brightest learners, scholars and employees from around the globe. Our success has been made possible by the opportunity given to us by our Indigenous hosts to operate on their territory, and we cherish our continuing partnerships with these communities. The University of Toronto Scarborough is an exciting campus with unlimited potential. Join us on our journey.

Your opportunity:

The Marketing & Communications team at the University of Toronto Scarborough is looking for a dynamic, innovative communicator to join us. Our team is a highly collaborative group of Marketing Communications professionals, driven to find new and creative ways to reach our audiences. We uncover the most inspiring and impactful stories from our communities and share those moments with audiences locally, nationally and internationally. We bring the U of T story to life, every day. We are looking for an accomplished Integrated Marketing Communications Advisor with experience in digital storytelling, traditional, digital and content marketing, PR and event planning. This role requires an innovative, creative thinker who is able to translate big ideas into actionable plans. You should have an impressive track record of creating high impact, multi-platform marketing and social programs for large, complex organizations. You will be responsible for providing strategic marketing communications advice to a range of internal partners so experience in account management is an asset. Comfort managing multiple projects concurrently is essential. If you are interested in working with an iconic Canadian brand, are excited at the prospect of being a part of a purpose driven organization with a social conscience, and thrive in a fast paced, team environment, this might be the perfect opportunity for you. Innovative, team oriented, agile marketers are asked to apply! Join us and help share the U of T Scarborough story.
This search aligns with the University?s commitment to strategically and proactively promote diversity among our community members (Statement on Equity, Diversity & Excellence). Recognizing that Black, Indigenous, and other Racialized communities have experienced inequities that have developed historically and are ongoing, we strongly welcome and encourage candidates from those communities to apply.

Your responsibilities will include:

• 
  Developing a comprehensive and integrated marketing strategy
• Developing and implementing content marketing plans that support strategic objectives
• Developing and implementing marketing plans to promote programs, events and/or initiatives that support strategic objectives
• Advising on best practices and strategies to maximize digital communication initiatives
• Conceptualizing special events and/or functions
• Developing a media relations plan that supports marketing/communications strategy
• Developing and implementing targeted outreach initiatives that support communication strategies
• Developing and implementing community engagement strategies and plans

Essential Qualifications:

• 
  Bachelor's Degree in marketing, communications or acceptable combination of equivalent education and experience
• Minimum five years of experience delivering integrated marketing communications, and social strategies
• Proven track record of creating high impact marketing and social campaigns for large organizations
• Previous experience providing marketing and communications advice in an account management structure
• Proven experience creating content and messaging for digital and social platforms
• Experience creating and editing digital video content
• Extensive experience in creating experiential marketing campaigns
• Established track record of creating and executing high impact, strategic events and activations both on-line and in-person
• Applicants are expected to show evidence of a commitment to equity, diversity, inclusion, and the promotion of a respectful and collegial learning and working environment
• Proven ability to navigate complex environments and bring about consensus
• Strong project management skills and experience managing multiple, competing projects concurrently
• Experience in media relations
• Strong collaboration and relationship building skills
• Comprehensive understanding of social media platforms
• Negotiation skills
• Established network of community connections and a track record of building strategic partnerships

Assets (Nonessential):

• 
  Experience working in a large public institution

To be successful in this role you will be:

• 
  Articulate
• Diplomatic
• Persuasive
• Proactive
• Problem solver
• Team player

Notes:

• 
  This is a term position ending November 2024.
• A copy of the full job description is available upon request from the UTSC HR Office.

Closing Date: 05/15/2023, 11:59PM ET
Employee Group: USW
Appointment Type: Budget - Term
Schedule: Full-Time
Pay Scale Group & Hiring Zone:
USW Pay Band 15 - $86,011 with an annual step progression to a maximum of $109,993. Pay scale and job class assignment is subject to determination pursuant to the Job Evaluation/Pay Equity Maintenance Protocol.
Job Category: Communication/Media/Public Relations
Lived Experience Statement
Candidates who are members of Indigenous, Black, racialized and 2SLGBTQ+ communities, persons with disabilities, and other equity deserving groups are encouraged to apply, and their lived experience shall be taken into consideration as applicable to the posted position.