Health Marketing Specialist

Toronto, ON, Canada

Job Description

  • Job ID: 59743
  • Job Category: Health Services
  • Division & Section: Public Health, Communications
  • Work Location: UNION STATION 65 Front Street West (Hybrid)
  • Job Type & Duration: Full-time,Temporary Vacancy, 18 months
  • Hourly Rate: $47.80 - $52.39
  • Shift Information: Monday to Friday, 35 hours per week
  • Affiliation: L79 Full-time
  • Number of Positions Open: 1
  • Posting Period: 28-Nov-2025 to 12-Dec-2025
To design communication strategies and tools to affect positive community health and lifestyle outcomes, using a diverse range of multi-platform health communications and marketing approaches.
  • Provides guidance and advice to program managers regarding effective communication strategies
  • Conducts risk assessments for all communication initiatives and recommends risk mitigation tactics
  • Controls all aspects of the campaign/portfolio
  • Monitors project process and ensures critical timelines are met
  • Ensures all communication, marketing and promotional initiatives meet accessibility and equity standards
  • Liaises closely with program managers and staff to design innovative marketing strategies
  • Ensures the client is continually made aware of the status of the project, especially milestones and issues
  • Ensures that complex public health data and information is appropriately translated into plain language for target audiences and that it conveys the appropriate messaging
  • Ensures all necessary components of the campaign/portfolio are delivered on schedule and on budget
  • Develops innovative content for online and traditional media
  • Ensures the effective and strategic delivery of communication products
  • Liaises with external marketing agency of record, where applicable
  • Maintains knowledge of current industry best practices and new techniques used in health marketing and communications
  • Maintains the integrity of and works to improve the Toronto Public Health brand
  • Conducts thorough evaluations of campaigns to determine effectiveness, provide insights and support evidence-based decision making
Key Qualifications:
Your application must describe your qualifications as they relate to:
  • A Baccalaureate degree in marketing, journalism, communications, or the equivalent combination of education and experience.
  • Considerable experience in marketing and/or strategic communications.
  • Considerable experience preparing effective communication strategies that support the organization's goals and objectives.
  • Considerable experience with traditional and social media best practices.
  • Considerable experience developing a variety of communication materials that engage diverse audiences
  • Considerable experience managing large communication projects or social marketing campaigns.
You must also have:
  • Excellent writing, verbal and editing skills.
  • Knowledge of industry best practices, accessible and inclusive communications.
  • Excellent organizational skills, time management, analytical skills and attention to detail.
  • Ability to perform research and evaluate campaigns to support evidence-based decision making.
  • Ability to interpret complex concepts and translate the information into plain language.
NOTE TO INTERNAL FULL-TIME AND PART-TIME CITY OF TORONTO EMPLOYEES:
City of Toronto employees must apply to full-time or part-time employment opportunities posted on the City's Internal Job Posting Portal.
Equity, Diversity and Inclusion
The City is an equal opportunity employer, dedicated to creating a workplace culture of inclusiveness that reflects the diverse residents that we serve. Learn more about the City's commitment to .
Accommodation
The City of Toronto is committed to creating an accessible and inclusive organization. We are committed to providing barrier-free and accessible employment practices in compliance with the Accessibility for Ontarians with Disabilities Act (AODA). Should you require Code-protected accommodation through any stage of the recruitment process, please make them known when contacted and we will work with you to meet your needs. . Learn more about the City's .

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Job Detail

  • Job Id
    JD3220848
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    $47.80-52.39 per hour
  • Employment Status
    Permanent
  • Job Location
    Toronto, ON, Canada
  • Education
    Not mentioned