Job Description

About CW Tonneau Covers

CW Tonneau Covers is a growing automotive accessories company specializing in high-quality tonneau covers. We are focused on expanding our online presence, increasing direct sales, and growing our dealership network through strategic, performance-driven marketing.

Role Overview

We are seeking a hands-on marketer who can own and scale our digital marketing efforts. This role requires someone who can manage paid ads, social media, content creation, competitor analysis, SEO, and dealership-focused marketing all with the goal of driving measurable business growth.

This is a results-driven role for someone who understands how marketing directly impacts revenue.

Responsibilities

Manage, optimize, and scale Google Ads and YouTube Ads Plan and execute paid advertising campaigns focused on sales and lead generation Manage and grow company social media accounts (Instagram, Facebook, TikTok, YouTube, etc.) Create and oversee content creation (ad creatives, short-form videos, graphics, copy) Analyze competitors' marketing strategies and develop plans to outperform them Identify market gaps, trends, and growth opportunities Develop and execute strategies to generate new business and increase sales Create and manage marketing initiatives aimed at automotive dealerships to expand our dealer network Manage and improve SEO (on-page, technical, and content strategy) Track performance metrics, prepare reports, and optimize campaigns based on data Continuously test new platforms, creatives, and strategies to drive growth
Qualifications

Proven experience in digital marketing with measurable results Strong experience with Google Ads, YouTube Ads, and SEO Experience managing and growing social media accounts for a brand Ability to perform competitor analysis and translate insights into action Experience with B2B or dealership marketing is a plus Highly self-motivated, organized, and results-oriented Automotive or e-commerce experience is a plus (not required)
What We're Looking For

Someone who takes full ownership of marketing performance A competitive marketer focused on beating competitors Both creative and analytical Comfortable testing, iterating, and scaling what works Focused on revenue, not vanity metrics
Compensation

Competitive pay based on experience Performance-based bonuses and long-term growth opportunities
How to Apply

Please include:

Your resume Examples of ads, SEO work, or social media accounts you've managed A short explanation of how you would: Beat competitors, Grow dealership relationships and Improve SEO and marketing performance for CW Tonneau Covers
Job Type: Full-time

Pay: $60,000.00-$80,000.00 per year

Work Location: In person