Job Description

Overview

As a Digital Marketer, you will be at the forefront of our online presence, driving engagement and growth through innovative marketing strategies for our vehicles/trailers/equipment/rentals. You'll harness the power of digital tools and analytics to create compelling content, optimize campaigns, and elevate our brand across various platforms. Your creativity and analytical skills will play a vital role in enhancing our digital footprint and achieving our marketing goals.

What you'll do

Develop and implement comprehensive digital marketing strategies that align with business objectives. Conduct keyword research and utilize SEO tools to enhance website visibility and drive organic traffic. Create engaging content for various channels including social media, email marketing, and blogs to attract and retain customers. Optimize conversion rates through A/B testing and performance analysis of campaigns across Google Ads, Facebook Advertising, and other platforms. Manage social media accounts and execute targeted advertising campaigns to increase brand awareness and engagement. Utilize Google Analytics to monitor website performance, track user behavior, and derive actionable insights for continuous improvement. Collaborate with cross-functional teams to ensure cohesive messaging and branding across all digital platforms. Stay updated on industry trends, emerging technologies, and best practices in digital marketing to keep our strategies fresh and effective.

Basic qualifications

Proficiency in SEO tools, Google Ads, Google Analytics, WordPress, HTML, CSS, JavaScript, SQL, and Adobe Creative Suite. Strong skills in content creation, copywriting, graphic design, social media management, email marketing, SEM (Search Engine Marketing), and marketing automation.

Preferred qualifications

Familiarity with content management systems (CMS) for efficient content deployment. Ability to analyze data effectively to inform decision-making processes.

Why you'll love it here

We believe in empowering our team members to thrive both personally and professionally. Our vibrant work environment fosters creativity and collaboration while providing the resources you need to succeed.

Our benefits include:

Opportunities for professional development and growth within the company. Supportive team culture that values innovation and teamwork. Access to cutting-edge tools and technologies that enhance your work experience. Join us as we embark on an exciting journey of digital transformation! Your expertise will help shape our future as we connect with audiences around the globe through impactful digital marketing initiatives.
Job Type: Full-time

Pay: $38,400.00-$50,000.00 per year

Benefits:

Casual dress Dental care Extended health care Store discount
Work Location: In person