Job Description

Since 2015, Mistplay has established itself as one of the new-age leaders in mobile advertising. We\xe2\x80\x99re known best for creating the #1 Loyalty Program for mobile gamers with over 16 million users and counting. Our passion to innovate drives our growth across the industry with the constant development of new powerful ad tech tools, apps, and the recent launch of a publishing division for mobile games.


We\xe2\x80\x99re proud of the accomplishments our teams have achieved so far and our goal is to keep climbing higher. The AppsFlyer Performance Index ranked Mistplay as the 5th best global media source on the IAP Index along with top ranks in retention and IAA categories. Mistplay has also been recognized by Singular as an industry leader for high ROI and low fraud.


Mobile marketing is constantly evolving and Mistplay is looking for the brightest minds around the world to join us as we pioneer the industry together!


La graphiste (Graphic Designer) senior joue un r\xc3\xb4le d\xc3\xa9terminant dans la cr\xc3\xa9ation de ressources percutantes et dignes de la marque. En tant que graphiste senior, tu imagineras et mettras en \xc5\x93uvre des id\xc3\xa9es captivantes dans le but de stimuler la croissance de toutes les fonctions marketing B2C et B2B. Ton objectif principal est de cr\xc3\xa9er des ressources centr\xc3\xa9es sur la marque et ax\xc3\xa9es sur la performance, destin\xc3\xa9es aux \xc3\xa9quipes charg\xc3\xa9es de l\'acquisition d\'utilisateurs, du marketing de contenu, du Web, des r\xc3\xa9seaux sociaux et de l\'engagement des utilisateurs. Sous la supervision du Creative Lead, tu collaboreras \xc3\xa9troitement avec l\'ensemble du d\xc3\xa9partement Marketing et d\'autres parties prenantes dans le cadre de projets.


The Senior Graphic Designer plays an influential role in driving the creation of assets that are impactful and brand-worthy. As a Senior Graphic Designer, you will conceptualize and execute compelling ideas in pursuit of driving growth across all B2C and B2B marketing functions. Your main objective is to create brand-centric and performance-driven assets for user acquisition, content marketing, the web, social media, and user engagement. You will be guided by the Creative Lead and collaborate closely with the full marketing department and other stakeholders on a project basis.

Tes principales responsabilit\xc3\xa9s seront les suivantes:

• • Concevoir du mat\xc3\xa9riel de marketing centr\xc3\xa9 sur la marque, comprenant notamment la totalit\xc3\xa9 du design web, des newsletters et des supports de pr\xc3\xa9sentation, tout en appliquant les diff\xc3\xa9rents styles de la marque en fonction de l\'objectif sous-jacent.
  • Repousser les limites de l\'image de cr\xc3\xa9ativit\xc3\xa9 de Mistplay et participer \xc3\xa0 la planification strat\xc3\xa9gique de nouvelles orientations cr\xc3\xa9atives en mati\xc3\xa8re de publicit\xc3\xa9 et d\'autres supports marketing, afin de stimuler l\'innovation.
  • Agir en tant que leader dans le cadre de projets sp\xc3\xa9ciaux ou de demandes ponctuelles, par exemple la mise en \xc5\x93uvre des directives de la marque, de la strat\xc3\xa9gie publicitaire ou d\'initiatives cr\xc3\xa9atives interfonctionnelles.
  • Concevoir du mat\xc3\xa9riel de marketing ax\xc3\xa9 sur la performance, notamment des ressources pour les boutiques de produits et divers placements publicitaires, tout en cherchant \xc3\xa0 optimiser les indicateurs cl\xc3\xa9s comme le taux de conversion.
  • Former des concepteurs de niveau junior \xc3\xa0 interm\xc3\xa9diaire et v\xc3\xa9rifier leur travail afin de garantir un r\xc3\xa9sultat de haute qualit\xc3\xa9.
  • Rester \xc3\xa0 jour sur le plan professionnel en ce qui concerne les tendances actuelles en mati\xc3\xa8re de design en utilisant les tableaux d\'inspiration et les moodboards des r\xc3\xa9seaux sociaux, des communaut\xc3\xa9s de design et des outils d\'\xc3\xa9tude de march\xc3\xa9.
  • Collaborer avec les autres parties prenantes, les \xc2\xab clients \xc2\xbb et les \xc3\xa9quipes concern\xc3\xa9es, afin de piloter la livraison des ressources, de leur conception \xc3\xa0 leur r\xc3\xa9alisation, de la mani\xc3\xa8re la plus efficace possible.

Tes comp\xc3\xa9tences et exp\xc3\xa9rience:

• • Tu justifies d\'au moins 5 ans d\'exp\xc3\xa9rience dans une agence en interne, une agence de publicit\xc3\xa9/agence de publicit\xc3\xa9 num\xc3\xa9rique ou une agence de cr\xc3\xa9ation graphique.
  • Tu as une exp\xc3\xa9rience professionnelle av\xc3\xa9r\xc3\xa9e dans les domaines et applications suivants : Adobe Creative Suite (Photoshop, Illustrator), Figma et Leanplum.
  • Tu as une connaissance approfondie de HTML, CSS et d\'outils \xc3\xa9quivalents comme Webflow.
  • Ton esprit \xc3\xa0 la fois cr\xc3\xa9atif et analytique stimule ta curiosit\xc3\xa9 et te pousse \xc3\xa0 tester de nouvelles id\xc3\xa9es.
  • Tu poss\xc3\xa8des de solides comp\xc3\xa9tences en communication et tu ma\xc3\xaetrises l\'anglais.
  • Une exp\xc3\xa9rience dans le marketing des jeux mobiles constitue un atout.
  • Pour usage interne seulement: ce poste est un niveau P3

Key Responsibilities:

• • Design marketing materials that are brand-centric, including overall web design, newsletters, and presentation materials, while applying brand styles in consideration of the underlying objective.
  • Push the boundaries of Mistplay\xe2\x80\x99s creative image and assist in strategic planning for new creative directions in advertising and other marketing collateral to drive innovation.
  • Act as a leading member in special projects or ad-hoc requests such as the execution of brand guidelines, advertising strategy, or cross-functional creative initiatives.
  • Design performance-driven marketing materials, including product store assets and various advertisement placements, while seeking to optimize key metrics like conversion rate.
  • Train junior to mid-level designers and review their work to ensure high-quality output.
  • Stay professionally up-to-date on current design trends using inspiration and mood boards across social networks, design communities, and market research tools.
  • Collaborate with other stakeholders, \xe2\x80\x9cclients\xe2\x80\x9d, and relevant teams to drive the delivery of assets from concept to completion in an efficient manner.

Qualifications:

• • 5+years at an in-house agency, ad agency/digital agency, or graphic design agency.
  • Proven experience working in the following areas and applications: Adobe Creative Suite (Photoshop, Illustrator), Figma, and Leanplum.
  • Strong knowledge of HTML, CSS, and equivalent tools like Webflow.
  • A creative and analytical mindset that fuels your curiosity to test new ideas.
  • Strong communication skills and proficiency in English.
  • Experience in mobile games marketing is a plus.
  • For internal use only: this is a P3 level position

We work hard to make our work atmosphere as inviting and fun as possible! Working at Mistplay is coupled with a whole array of perks that we\'ve adopted virtually and in-person: Team Lunches, game nights, company-wide events, and so much more.


Our culture is deeply rooted in growth and upheld by a team of smart, dynamic, and enthusiastic people. We utilize data to constantly learn, improve, and adapt. We foster an environment where everyone is encouraged to share their ideas, push boundaries, take calculated risks, and witness their visions come to life.


Think you have what it takes? We\'d love to meet you!


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Nous nous effor\xc3\xa7ons de rendre notre atmosph\xc3\xa8re de travail aussi accueillante et amusante que possible ! Travailler chez Mistplay comporte toute une s\xc3\xa9rie d\'avantages que nous avons adopt\xc3\xa9s en mode virtuel comme en mode pr\xc3\xa9sentiel : d\xc3\xa9jeuners d\'\xc3\xa9quipe, soir\xc3\xa9es jeux, \xc3\xa9v\xc3\xa9nements \xc3\xa0 l\'\xc3\xa9chelle de l\'entreprise, et bien plus encore.

Notre culture est profond\xc3\xa9ment ancr\xc3\xa9e dans la croissance et soutenue par une \xc3\xa9quipe de personnes intelligentes, dynamiques et enthousiastes. Nous utilisons les donn\xc3\xa9es pour apprendre, am\xc3\xa9liorer et adapter en permanence. Nous favorisons un environnement dans lequel chacun est encourag\xc3\xa9 \xc3\xa0 partager ses id\xc3\xa9es, \xc3\xa0 repousser les limites, \xc3\xa0 prendre des risques calcul\xc3\xa9s et \xc3\xa0 voir ses visions se concr\xc3\xa9tiser.

Vous pensez que vous avez le profil requis ? Nous serions ravis de vous rencontrer!


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