Goodwill is hiring, join our growing organization today! We are looking for people just like YOU!
The Graphic Designer and Brand Specialist is responsible for supporting Goodwill's marketing strategy through a variety of channels and mediums. This role will support the creative and digital marketing efforts of the Marketing Team, and assist with developing, implementing and maintaining various components of Goodwill's brand and communications strategy.
If you have a passion for thrifting, making a difference in your community, helping people and the environment - come join Goodwill! We are a diverse and inclusive team dedicated to improving the lives of others through our mission of WORK.
We welcome all backgrounds, knowledge, abilities, and perspectives. No experience is needed as we will help train, coach, and support your path of success. We welcome newcomers to the region to apply. Grow your career, skills and reach your full potential.
During the recruitment process, accommodation is available upon request.
About Us
Goodwill Industries, Ontario Great Lakes is a leading non-profit organization committed to changing lives and communities through the power of WORK. Ready to work or not, a job at Goodwill is a path to work readiness. Our organization strives to create a workplace which is welcoming and respectful to all where every employee and member feels valued and supported. Diversity, equity, accessibility and preserving the environment are important to us. Building a workforce which reflects the diversity of the communities in which we live and serve is our goal.
Mission:
Changing Lives and communities through the power of WORK.
Vision:
Everyone working and thriving in sustainable communities.
Values:
I
nclusion: Embracing all people equally
C
ompassion: Serving with heart
A
spiring Workforce: Together changing lives through the power of WORK
R
espect: Embracing diversity, upholding all people with dignity and trust
E
mpathy: Ability to walk in each other's shoes
Why You Will Love Goodwill
We have an amazing team and workplace:
Diverse, inclusive, and dynamic culture. Employer of choice across Southwestern Ontario who meets the Federal Government's 50/30 challenge for diversity in leadership.
Commitment to accessibility and mobility (various walking devices and wheelchair accessible work locations).
Mission-driven organization committed to the Power of Work.
Environmentally committed to meeting our goal of zero waste on planet earth.
Respectful, fun, and supportive team and leadership.
Accredited through CARF International.
Competitive Compensation Package includes:
Benefits (dental/health) available for full-time and some part-time positions (based on hours worked).
Registered Pension Plan opportunity for various roles.
Employee discount at retail locations.
Exciting career training and coaching:
Equitable access to skills training & coaching, scholarships, and educational credentials.
Supportive Life and Work Opportunities:
Individual personal and professional development support with Life Coach & Employee Assistance Program.
Work-life balance with scheduling flexibility.
What You Will Do
Provide day-to-day creation and maintenance of promotional materials for marketing campaigns, including design, production and distribution.
Collaborate with mission platforms to develop and execute integrated marketing campaigns to realize each team's goals.
Understand basic budgeting and show the ability to work within financial parameters of projects.
Maintain, update and improve Goodwill's brand standards, including signage, key messaging, tag lines, trade and logo marks, etc.
Work with outside vendors and suppliers to complete marketing projects, with the availability to travel to and work on-site with vendors when needed.
Occasional travel to Goodwill Community Stores/ADCs and other locations to conduct branding audits, gather measurements for future installations, and meet with team members to assess project needs and ensure alignment with branding goals.
Supporting the development of internal and external marketing and communications engagement initiatives, including newsletters, email marketing campaigns, yearly Impact Reports, and more.
Follow all safety standards set out in legislation and/or Goodwill policies
Be actively involved in the health, well-being and safety of themselves and their team.
What We Are Looking For
Advanced level skill in graphic design (Adobe Creative Suite).
Strong understanding of digital marketing tactics such as email marketing, social media marketing, search engine optimization, content marketing, etc.
Skilled at developing and maintaining relationships with both internal and external stakeholders.
Exceptional organizational and time-management skills. Must be able to multi-task.
Ability to consult with individuals and teams, translate multiple needs and thoughts into goals and priorities.
Ability to creatively design, develop, and manage multiple projects from conception through completion.
Strong passion for creative design and digital marketing.
Strong decision-making skills. Able to make quality strategic/tactical decisions utilizing analysis, experience, judgment and input from others, then act decisively.
Self-motivated; able to take initiative regarding marketing strategies and plans.
Knowledge of design standards and principles, with the ability to apply these to the Goodwill organization.
Highly detail-oriented and professional.
Technology savvy; able to learn and become proficient at new and emerging technology.
Understanding of accessible design principles as they relate to marketing (clear writing, AODA compliance, etc.).
Post-secondary diploma or degree in Marketing or Graphic Design (or relevant job experience).
3 to 5 years' related experience (design portfolio preferred).
Demonstrated experience setting marketing metrics, tracking progress, and fulfilling desired outcomes.
Established relationships and acumen regarding vendors/suppliers.
Experience managing multiple social media platforms.
A valid Ontario driver's license, personal vehicle and insurance. Independent travel will be required.
Goodwill Industries OGL thanks all applicants in advance. Only those candidates selected for an interview will be contacted. We are an equal opportunity employer. We are committed to inclusive, barrier-free recruitment and selection processes, and work environment in accordance with the Accessibility for Ontarians with Disabilities Act (AODA). We will be happy to work with applicants requesting accommodation at any stage of the hiring process.
APPLICATION DEADLINE: September 29, 2025.
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