Job Description

Job Title:

Google Analyst / Digital Marketing Analyst

Location:

Alleviate Physiotherapy - Etobicoke, Ontario

About Us:

At

Alleviate Physiotherapy

, we are dedicated to providing exceptional patient care through evidence-based physiotherapy and rehabilitation services. Our mission is to help our patients restore movement, relieve pain, and improve their overall well-being. As our clinic continues to grow, we are seeking a

Google Analyst

to help us strengthen our online presence, attract new patients, and optimize our digital performance through data-driven insights.

Position Summary:

The

Google Analyst

will be responsible for tracking, analyzing, and reporting on digital performance metrics across various online platforms. This role plays a key part in improving our clinic's visibility, optimizing marketing efforts, and supporting patient growth through accurate data analysis and actionable insights.

Key Responsibilities:

Set up, monitor, and maintain

Google Analytics 4 (GA4)

,

Google Tag Manager (GTM)

, and

Google Search Console

for the clinic's website. Track and analyze website traffic, user behavior, and conversion data (appointment bookings, calls, and contact form submissions). Create and maintain

Google Looker Studio

dashboards and performance reports. Provide insights on patient acquisition trends, marketing ROI, and website performance. Collaborate with the management and marketing team to improve SEO and advertising strategies. Monitor and optimize

Google Ads

campaigns to increase lead generation and reduce wasted spend. Identify opportunities to enhance user experience, engagement, and online conversions. Assist in keyword analysis, content strategy, and local SEO optimization (Google Business Profile, reviews, etc.). Generate monthly summary reports and make data-driven recommendations to improve marketing results.

Qualifications:

Bachelor's degree or diploma in Marketing, Data Analytics, Business, or related field. Proven experience with

Google Analytics 4

,

Google Tag Manager

,

Google Ads

, and

Google Looker Studio

. Strong understanding of

SEO

, website traffic metrics, and digital campaign performance. Analytical mindset with excellent problem-solving skills and attention to detail. Ability to translate complex data into clear, actionable insights. Experience in the

healthcare or wellness sector

(preferred but not required). At-least a One year of experience.

Key Skills:

Google Analytics & Tag Manager setup SEO and keyword research Google Ads management Data visualization and reporting Conversion tracking and analysis Excellent communication and presentation skills

Employment Type:

Part-time / Contract / Freelance (with potential to expand based on results)

Why Join Us:

Be part of a growing healthcare clinic that values innovation and patient experience. Opportunity to directly influence clinic growth through measurable digital results. Flexible hours and supportive work environment.

How to Apply:

If you are passionate about making a difference in patients' lives and working with a collaborative, supportive team, we'd love to hear from you!Please send your resume and cover letter highlighting your qualifications to

hr@alleviatephysiotherapy.com

.

Job Type: Casual

Pay: $25.00-$30.00 per hour

Expected hours: 20 - 30 per week

Work Location: In person