Google Ads Specialist Job Summary We are seeking a Google Ads expert to help us make better business decisions based on our marketing data. The ideal candidate will have a working knowledge of Google Ads and Google Analytics. Your purpose is to provide result-oriented advertising and marketing activities designed to meet customer needs. To achieve sustainable business growth through market intelligence, creativity, and strategic vision. Your primary responsibilities will be maintaining the Google Ad accounts of our company and analyzing the results to identify patterns and trends that can help us improve the efficiency and usability of our products and services. You will also be expected to improve our Google Ads accounts and maximize the return on our investment. Our Story DIT Web Solutions is a leading Canadian digital marketing agency based in Toronto and Whitby. We provide B2B personalized results-oriented digital marketing services across Canada, North America, and international markets. We help businesses improve revenues, profits, and brand equity. Our team is made of highly qualified IT Professionals, Web Developers, Programmers, Digital Marketing Sales Consultants, social media and Business Analysts, Content Writers, Designers, and E-commerce specialists (the exec team is pretty good too!), with over 70 years of combined experience in Search Engine Optimization (SEO) and Lead Generation. What We Need You To Do Some of the essential aspects of the position include:

• Manage PPC profiles on Google AdWords, and Yahoo, Bing and other search sites if required.
• Assist in the management and tracking of expenditure caps and other primary account metrics.
• Provide ideas for creative copywriting and Ad content.
• Provide suggestions and incorporate techniques for keyword resources, marketing structuring, targeting, network display and other aspects of pay per click searching in conjunction with the client 's objectives.
• Support the development of new paid search ads, ad groups and accounts and support the formation of new paid search marketing initiatives.
• Track and compare search results and search success through primary search channels.
• Create and optimize ad campaigns and paid search landing pages.
• Analyze and optimize ad campaigns to increase return on investment (ROI)
• Use Google Ads to drive a variety of online marketing campaigns.
• Analyze and optimize pay-per-click (PPC) campaigns to increase ROI.
• Manage and optimize display campaigns across multiple devices.
• Develop PPC strategies to increase online visibility.
• Collaborate with a team of marketers to get the best results for our clients.
• Direct contact with client.
• Taking actions to correct any problems.
• Monitoring client budgetary information for their campaigns.
• Keeping clients informed and up to date on required information.

What You Need to Know and Have

• 1-3 years of experience in Search Engine Optimization (SEO) Search Engine Marketing (SEM) and Paid Search (PPC)
• In-depth knowledge of Google Ads, Facebook Ads, and Google Analytics
• Highly skilled with Google Analytics, Bing Analytics and other web analytics tools
• Ability to run multiple PPC campaigns at once
• Google Ads certification
• Marketing agency experience is preferred
• Competent at the MS Office
• BS / BA degree is preferred, preferably in marketing or business fields

What?s In It For You

• A great team of people who care about your success.
• You will be a vital part of the team.
• You will be doing something that matters; DIT is helping businesses get back on their feet, increasing their volume of customers ? our family helping their family to help other families.
• The chance to be part of a winning team with members who are passionate and will help you to succeed.
• There are always potential career opportunities for the right candidates.

We thank all those who express an interest, however only those chosen for further development will be contacted. We do our best to contact everyone but there are only so many hours in a day. We know through experience that different ideas, perspectives, and backgrounds foster a stronger and more creative work environment that delivers better business results. We strive to create workplaces that reflect the clients we serve and where everyone feels empowered to bring their full, authentic selves to work. DIT Web Solutions Inc. is an equal opportunity employer. In accordance with the Accessible Canada Act, 2019 and all applicable provincial accessibility standards, upon request, accommodation will be provided by DIT Web Solutions throughout the recruitment, selection and/or assessment process to applicants with disabilities. Job Type: Full-time Salary: $45,000.00-$55,000.00 per year Benefits:

• Company events
• On-site parking

Flexible Language Requirement:

• French not required

Schedule:

• Monday to Friday

Supplemental pay types:

• Commission pay

Ability to commute/relocate:

• Toronto, ON M1L 1M9: reliably commute or plan to relocate before starting work (required)

Experience:

• Google AdWords: 1 year (required)

Work Location: In person Expected start date: 2023-05-15