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Position Title: Farm of the Future Digital Engagement Intern - Florenceville, New Brunswick - May 2023

Position Type: Temporary - Full-Time \xe2\x80\x8b

Position Location: Florenceville Main

Requisition ID: 20346

Potatoes. French Fries. Taters. You love them, we make them. In fact, we make 1/3 of the world\'s frozen potato products and if you have eaten fries this week, chances are, they were ours.

At McCain Foods, we know the importance that food plays in people\'s lives - the power it has to uplift and bring people, families, businesses and communities together. Guided by our purpose to bring enjoyment to people\'s lives through great tasting food, we believe that working together with our teams, business and community partners will bring sustainable growth and positive change - today, tomorrow and for generations to come.

As a privately owned family company with over 60 years of experience, a presence in over 160 countries and a global team of 22,000 people, our values and culture are at the heart of everything we do.

Students like you are important to us. We aim to hire the best and brightest co-op students and interns, with the goal of having you join us as full-time employees upon graduation. Our ideal student candidate is passionate, collaborative, willing to learn and take initiative.

Why join the McCain family?

• You aren\'t \xe2\x80\x9cjust a student\xe2\x80\x9d at McCain, you will be treated like any other member of your team
• Work with and learn from passionate leaders
• Our core values - Family, Authentic, Trusted and Quality - shine through every day, in everything we do
• Your experience at McCain is what you make of it - ask questions, network, take advantage of the opportunity to learn from our professionals

Position Summary

We are looking for a Farm of the Future Digital Engagement Intern to join us for a four-month period, starting in May 2023. The role will develop capabilities within the digital communication, community management, agriculture and sustainability spaces at our Farm of the Future (FoF) in Canada.

The intern occupying this position will be in charge of documenting, enhancing and communicating the activities conducted at Farm of the Future (FoF) Canada. The intern will collect and share knowledge about innovative practices in relation to regenerative agriculture. The intern will also engage potato growers and stakeholders through relevant social medias and digital channels, with the goal to accelerate the adoption of regenerative agriculture and sustainable farming practices.

This position will be based out of Florenceville, New Brunswick, Canada.

This internship has the potential to be extended by an additional 4-6 months to join one of our other global locations, based on performance and business need.

The Team

The intern will be part of our global Farm of the Future program team, and Global Agriculture team.

Global Agriculture at McCain is a leading centre of expertise and innovation that collaborates with regional teams to design strategies, principles and processes, in order to increase our competitive advantage, be the customer of choice for our growers, and drive superior and sustainable value from farm to fork in our industry.\xe2\x80\x8b

What You Will Be Working On

• Collect and share information

• Assemble and produce compelling content about the farm activities - pictures, illustrations, messages, videos, best practices, testimonies, stories, quantified results\xe2\x80\xa6 - to create momentum towards regenerative agriculture
• Support shared learnings and dissemination of results internally and externally
• Set up and run official account(s) for FoF Canada on relevant social and digital medias

• Identify the main social medias and accounts followed by potato growers in North America (Instagram, Twitter, YouTube, Facebook, LinkedIn, app, website etc.)
• Publish engaging, timely and relevant content on FoF Canada social media account(s)
• Manage these accounts, respond to questions, follow accounts back
• Address issues and risks that may arise through social interactions/comments
• Monitor impact

• Measure views, comments, followers, likes, leads\xe2\x80\xa6 and report on these KPIs
• Leverage the power of social media analytics, data and quantitative information to provide insights and value-adding analyses and recommendations
• Monitor external social media trends, applications and emerging technologies
• Support the Global Agriculture and Global Communications teams

• Contribute to our global digital engagement plan for FoF based on content, cadence, goals
• Coordinate with their peer responsible for the same role in FoF Canada
• Represent the organization at external events: farm shows, career fairs, industry events etc.

What You Will Learn

You will learn about smart and sustainable farming, regenerative agriculture, sustainability, digital tools, data analysis, stakeholder engagement, internal and external communications, social media engagement, food systems, planet-friendly food, potato production, team work, work with a purpose, and careers with McCain!

What You Need to be Successful

• Bachelor degree or more in Agronomy or Digital or similar studies
• Professional or personal experience engaging a digital community through social medias
• Passion about social media, digital tools, online community management and marketing
• \xe2\x80\x9cNative\xe2\x80\x9d knowledge of the 21st century digital communication and social media world
• Curiosity about agronomy, convinced about sustainable farming and regenerative agriculture
• Creativity, eagerness to explore and learn, while remaining focused on goals
• Self-drive. An independent contributor who also works well with a team
• Natural interpersonal, networking and relationship skills
• Constructive, inclusive and purposeful communication
• Computer, smartphone and tablet skills
• Knowledge of various social media platforms, search engines, keyword research, online questionnaires, social media analytics
• Integration of data, numbers and quantitative/measurable inputs, not just qualitative content
• Honesty: report successes and challenges to manage
• Flexibility and adaptation
• Excellent written and spoken English
• A valid driver\'s license
• Spending quality time:

• in Farm of the Future, as well as other potato fields and agriculture buildings
• with potato growers
• in the presence of agriculture equipment and technologies
• in relevant agriculture and digital meetings and events with internal and external stakeholders

What You Can Expect From Us

• A supportive team that will encourage you to be and do your best
• A safe and flexible working environment that promotes work/life balance
• The opportunity to be part of meaningful work and projects
• The opportunity to be part of our student community, to connect with students across North America

McCain Foods is an equal opportunity employer. We see value in ensuring we have a diverse, antiracist, inclusive, merit-based, and equitable workplace. As a global family-owned company we are proud to reflect the diverse communities around the world in which we live and work. We recognize that diversity drives our creativity, resilience, and success and makes our business stronger.

McCain is an accessible employer. If you require an accommodation throughout the recruitment process (including alternate formats of materials or accessible meeting rooms), please let us know and we will work with you to meet your needs.

Your privacy is important to us. By submitting personal data or information to us, you agree this will be handled in accordance with the

Job Family: Agriculture
Division: Global Agriculture
Department: \xe2\x80\x8bInternship and Graduate Program \xe2\x80\x8b
Location(s): CA - Canada : New Brunswick : Florenceville-Bristol

Company: McCain Foods (Canada)

McCain Foods