Job Description

Join the Leader in All Welded Aluminum Boats

KingFisher Boats is North America's leading manufacturer of heavy-gauge aluminum boats. We're looking for a dynamic

Director of Sales & Marketing

to drive growth, strengthen dealer relationships, and elevate our brand in the marine industry.

Why KingFisher?

At KingFisher, our team lives by our core values:

Financial Responsibility, Accountability, Community Enrichment, Teamwork, Continuous Improvement, Respect for People, and Safety (FACTORS).

If these values resonate with you, we want you on our team.

What You'll Do

As Director of Sales & Marketing, you'll lead a talented team and shape strategies that deliver results. Your responsibilities include:

Leadership & Strategy

Drive strategic planning and HI-5 initiatives across the organization. Lead and empower Sales & Marketing teams to achieve ambitious goals.

Sales & Dealer Network

Expand and strengthen dealer relationships through growth initiatives and retention programs. Oversee dealer finance programs, co-op advertising, and order management.

Marketing & Brand Development

Create and execute promotional strategies to build brand awareness. Represent KingFisher at industry events and manage external partnerships.

Operations & Coordination

Align sales and production schedules for maximum efficiency. Develop annual sales forecasts, marketing plans, and event calendars.

Product & Market Analysis

Collaborate with Product Development to ensure market-leading products. Analyze market share and regional performance to inform strategy.

What You Bring

5+ years in a senior Sales & Marketing role in a fast-paced manufacturing environment (marine industry experience is an asset). BS/MA in Business, Marketing, or related field. Proven leadership and business development experience in a growth-stage company. Strong strategic thinking, decision-making, and interpersonal skills. Ability to travel domestically and internationally (25%-35%).

What We Offer

Competitive total compensation (base salary plus profit share): $125,000-$170,000 per year. Comprehensive benefits: medical, dental, disability, RRSPs, vacation, EFAP, flexible work arrangements, volunteer days, and service awards. A collaborative, innovative environment where your ideas make an impact.

Ready to lead the future of boating?

Apply today and join a team that values excellence, innovation, and community.