Job Description

Overview

We are seeking a creative and results-driven Digital Marketer to join our dynamic marketing team. The ideal candidate will have a strong understanding of digital marketing strategies and tools, with a focus on driving online traffic and enhancing brand visibility. This role is perfect for someone who thrives in a fast-paced environment and is eager to contribute to our e-commerce success.

Duties

Develop and implement comprehensive digital marketing strategies to increase online presence and drive traffic. Manage and optimize e-commerce platforms, ensuring seamless user experience. Conduct keyword research and apply SEO best practices to enhance website rankings. Create engaging content for various digital channels, including social media, email marketing, and blogs. Utilize Google Ads and Facebook Advertising to create targeted campaigns that generate leads. Analyze website performance using Google Analytics, providing insights for continuous improvement. Collaborate with graphic designers to create visually appealing marketing materials using Adobe Creative Suite. Maintain the company website using WordPress, ensuring content is up-to-date and optimized for search engines. Monitor industry trends and competitor activities to identify new opportunities for growth. Utilize SQL, HTML, CSS, and JavaScript as needed to support various marketing initiatives.

Requirements

Proven experience in digital marketing with a strong portfolio showcasing successful campaigns. Proficiency in e-commerce platforms and understanding of SEO principles. Familiarity with Google Ads, Google AdWords, Facebook Advertising, and email marketing tools. Strong analytical skills with experience in Google Analytics for data-driven decision making. Knowledge of graphic design principles with proficiency in Adobe Photoshop and Adobe Creative Suite. Basic understanding of web development technologies including HTML, CSS, SQL, and JavaScript is preferred. Excellent written and verbal communication skills with an eye for detail. Ability to work independently as well as collaboratively within a team environment. A passion for staying updated on the latest digital marketing trends and technologies. Join us in shaping the future of our brand through innovative digital marketing strategies!
Job Type: Full-time

Pay: $31,600.00-$42,000.00 per year

Benefits:

Casual dress Company events Dental care On-site parking Paid time off Vision care
Work Location: In person