Job Description

Job Summary

We are seeking a creative and results-driven Digital Marketer to join our dynamic team. The ideal candidate will have a strong understanding of digital marketing strategies and tools, with a focus on driving online engagement and conversions. This role involves developing and executing marketing campaigns across various digital platforms, analyzing performance metrics, and optimizing strategies to enhance brand visibility and reach.

Duties

Develop and implement comprehensive digital marketing strategies to increase brand awareness and drive traffic to our website. Manage e-commerce initiatives, including product listings, promotions, and customer engagement tactics. Optimize website content for SEO, conducting keyword research to improve organic search rankings. Create visually appealing graphics and marketing materials using Adobe Photoshop and Adobe Creative Suite. Utilize WordPress for website management, ensuring content is up-to-date and engaging. Execute Google Ads campaigns, including Google AdWords, to maximize ROI through targeted advertising. Analyze data using Google Analytics to track campaign performance and user behavior, making data-driven decisions for future strategies. Conduct email marketing campaigns to nurture leads and engage existing customers. Manage Facebook Advertising efforts to enhance social media presence and drive conversions. Collaborate with cross-functional teams to align marketing efforts with overall business objectives.

Experience

Proven experience in digital marketing with a strong portfolio showcasing successful campaigns. Proficiency in e-commerce platforms and SEO best practices. Familiarity with HTML, CSS, SQL, JavaScript, and analytics tools is highly desirable. Experience in graphic design is a plus, particularly with Adobe Creative Suite applications. Strong analytical skills with the ability to interpret data and generate actionable insights. Excellent communication skills, both written and verbal, with a keen eye for detail. Join our team as a Digital Marketer where your creativity meets strategy in a fast-paced environment!
Job Types: Full-time, Permanent

Pay: $40,000.00-$98,811.82 per year

Benefits:

On-site parking
Work Location: In person