Cattail Crossing Golf & Winter Club is more than a golf course -- it's a community hub where people come together year-round for golf, dining, events, and celebrations. Alongside our sister companies in landscaping, construction, training, and hospitality, we're part of a growing group of businesses that are shaping experiences across Alberta. From Out of Bounds Restaurant to large-scale community events, we take pride in building brands people love and remember.
Who We're Looking For
We're searching for a digital marketing professional who thrives in a fast-paced, hands-on role. You're a strategist and a doer -- someone who can design a campaign, execute it, and analyze its performance. You're creative but also detail-oriented, comfortable juggling multiple brands, and excited about the idea of bringing fresh ideas to the table. If you want to make a visible impact across a diverse group of companies, this role is for you.
Key Responsibilities
Updating and maintaining company websites (content, SEO, landing pages, promotions, plugins, UX improvements)
Managing digital ad campaigns (Meta, Google, retargeting, display) and optimizing ROAS
Implementing marketing automation workflows for email, SMS, and CRM integrations
Setting up, tracking, and optimizing lead funnels and conversions across multiple business units
Monitoring analytics (Google Analytics, Meta Insights, Mailchimp reports, CRM dashboards) and preparing executive performance reports
Conducting A/B testing for ad creatives, landing pages, and campaign funnels
Managing paid media budgets, pacing, and forecasting across multiple channels
Developing and managing SEO strategies including keyword research, backlinking, and local SEO for multiple brands
Implementing tracking tools and pixels to improve attribution and campaign accuracy
Coordinating event marketing logistics (digital campaigns, online ticketing, sponsorship promotions)
Liaising with agencies (SEO, PPC, creative, PR, radio/TV vendors) to ensure alignment and ROI
Researching competitors and market trends to identify growth opportunities
Identifying and recommending new tools, digital platforms, and technologies to improve marketing efficiency and performance
Supporting online reputation management and digital customer engagement strategies
Preferred Skills & Experience
5+ years of experience in digital marketing, with proven results in paid media, SEO, and analytics
Strong knowledge of Google Ads, Meta Business Manager, GA4, and tracking pixels
Experience managing WordPress or similar CMS platforms (plugins, optimization, troubleshooting)
Proficiency with marketing automation tools (Mailchimp, HubSpot, or similar)
Creative mindset with technical expertise -- able to connect strategy, execution, and performance
Strong organizational skills and the ability to manage multiple campaigns simultaneously
Excellent communication skills to work with vendors, agencies, and internal teams
Why Join Us?
This isn't just another marketing role -- it's a chance to shape the growth of multiple businesses under one umbrella. You'll see the direct impact of your work, whether it's a sold-out golf tournament, a packed restaurant, or a successful training campaign. You'll join a collaborative, supportive team that values creativity, initiative, and results
Job Types: Full-time, Permanent
Pay: $70,000.00-$85,000.00 per year
Ability to commute/relocate:
Lancaster Park, AB: reliably commute or plan to relocate before starting work (preferred)
Work Location: In person
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