Job Description

Overview

We are seeking a highly skilled and motivated Digital Marketing Manager to join our dynamic team. The ideal candidate will have a strong background in digital marketing strategies, with a focus on e-commerce and analytics. This role involves developing and executing comprehensive marketing campaigns that drive traffic, increase brand awareness, and enhance customer engagement across various digital platforms.

Duties

Develop and implement effective digital marketing strategies to achieve business objectives. Manage e-commerce initiatives, ensuring optimal user experience and conversion rates. Conduct keyword research and SEO optimization to improve organic search rankings. Create engaging content for websites, blogs, and social media platforms using Adobe Photoshop and Adobe Creative Suite. Oversee Google Ads and Facebook Advertising campaigns to maximize ROI. Utilize Google Analytics to monitor performance metrics and derive actionable insights. Collaborate with the web development team on WordPress site management, including HTML, CSS, and JavaScript updates. Execute email marketing campaigns to nurture leads and retain customers. Analyze market trends and competitor activity to identify opportunities for growth. Lead graphic design projects that align with brand strategy.

Qualifications

Proven experience in digital marketing with a focus on e-commerce. Strong knowledge of SEO best practices and keyword research techniques. Proficiency in Google Ads, Google AdWords, Google Analytics, and Facebook Advertising. Familiarity with SQL for data analysis purposes is preferred. Experience with HTML, CSS, JavaScript, and WordPress is essential. Excellent graphic design skills using Adobe Photoshop and Adobe Creative Suite. Strong analytical skills with the ability to interpret data effectively. Exceptional communication skills and the ability to work collaboratively in a team environment. A creative mindset with a passion for staying updated on digital marketing trends. Join us as we continue to innovate in the digital space! If you are ready to take your career to the next level as a Digital Marketing Manager, we encourage you to apply.
Job Type: Full-time

Pay: $17.51-$22.61 per hour

Work Location: In person