Job Description

Job Overview

As a Digital Manager, you will be at the forefront of our digital marketing initiatives, driving engagement and growth through innovative strategies. You will harness your expertise in SEO, social media marketing, and content creation to elevate our brand's online presence. Your role will involve collaborating with cross-functional teams to optimize digital campaigns, analyze performance metrics, and implement cutting-edge marketing automation tools. If you are passionate about digital trends and eager to make an impact, this is the perfect opportunity for you!

What you'll do

Develop and execute comprehensive digital marketing strategies that align with business goals. Utilize SEO tools and keyword research to enhance website visibility and drive organic traffic. Optimize conversion rates through A/B testing and performance marketing techniques. Manage social media platforms, creating engaging content that resonates with our audience. Oversee Google Ads and Facebook Advertising campaigns to maximize ROI. Collaborate with design teams using Adobe Creative Suite to produce visually compelling graphics. Analyze data through Google Analytics to inform decision-making and improve campaign effectiveness. Maintain and update the company website using WordPress, HTML, CSS, and JavaScript.

Basic qualifications

Proven experience in digital marketing with a strong focus on SEO and SEM (Search Engine Marketing). Proficiency in Google Ads, Google AdWords, and email marketing platforms. Familiarity with content management systems (CMS) for effective content delivery. Strong analytical skills with experience in performance tracking and reporting.

Preferred qualifications

Experience in e-commerce marketing strategies. Knowledge of graphic design principles using Adobe Photoshop. Background in B2B marketing or social media management. Understanding of SQL for data analysis purposes. Excellent copywriting skills for creating compelling marketing materials.

Why you'll love it here

We are dedicated to fostering an environment where creativity thrives! Our team is passionate about innovation and collaboration. We offer a range of benefits designed to support your personal and professional growth while ensuring a healthy work-life balance.

Our benefits include:

Opportunities for continuous learning and professional development. A vibrant workplace culture that encourages teamwork and creativity. Resources for physical health and mental well-being. Flexible work arrangements that promote work-life harmony. Join us as we embark on exciting digital journeys that not only enhance our brand but also empower our team members to shine!
Job Types: Full-time, Part-time

Pay: $65,000.00-$80,000.00 per year

Expected hours: 22 per week

Benefits:

Company pension Discounted or free food Employee stock purchase plan Extended health care Life insurance Paid time off RRSP match Tuition reimbursement Wellness program Work from home
Work Location: Remote