Job Description

Please note:Current work authorization for Canada is required for all openings.This is a regular, full-time role.You will be working on a flexible hybrid schedule as part of Fidelityxe2x80x99s dynamic working arrangement.Who We AreAt Fidelity, wexe2x80x99ve been helping Canadian investors build better financial futures for over 35 years. We offer individuals and institutions a range of trusted investment portfolios and services - and wexe2x80x99re constantly seeking to find new and better ways to help our clients. As a privately owned company, we boldly embrace innovation in all areas as we continue to grow our business into the future.Working with us means youxe2x80x99ll be part of a diverse and dedicated group of people who make a real difference for our clients and communities every day. Youxe2x80x99ll have a wide range of opportunities to grow and develop your career in an inclusive environment where youxe2x80x99ll feel valued and supported to be your best - both personally and professionally.Role Overview:The Digital Experience team is responsible for designing, developing, and implementing Fidelity Canadaxe2x80x99s digital marketing strategy with the goal of increasing engagement across all approved digital channels. Responsibilities include digital user experience, web publishing, optimization, maintenance and continuous improvement of Fidelity.ca and other digital properties, and optimization of marketing campaigns.The Digital Experience Specialist will work closely in partnership with the content marketing, advertising, events, automation, translation and design teams to continuously maintain and post new content on Fidelity Canadaxe2x80x99s various digital properties in a timely manner while ensuring content is compliant. Digital channels include, but are not limited to, the website, microsites, mobile apps, videos, and marketing automation solutions.What You Will Do:Digital Content AdministrationResponsible for daily web content publishing xe2x80x93 new content and content updates - via a CMS (content management system)Ensure timely completion of content publishing on digital propertiesEnsure all web content meets AODA web accessibility guidelinesDevelop and maintain documentation regarding job processes, system functionality and emergency/backup procedureUtilize the CMS to its full potential to create innovative digital experiencesSupport Marketing, Sales and other partners for Vidyard video use, rolling out platform enhancements, troubleshooting, providing reporting, tutorials and best practicesDevelop and execute go-to-market strategies for video platform features, aligning with business objectives, target markets, and requirementsMarketing Campaigns and Product launchesPerform competitive analysis, provide wireframes, and make user journey and content flow recommendations for campaignsProvide in-flight optimization and post-campaign reporting, using data analytics to understand user behaviour and content performance for active and future campaigns and product launchesContent Compliance AdministrationEnsure the content currently residing on the website and new content posted adheres to compliance guidelinesNotify content owners of existing and potential compliance infringements and expired contentMaintenance of Digital PlatformsPerform disaster recovery testing of the CMS, as neededLiaise with Information Security to help facilitate any systems maintenance required for ongoing system supportIdentify opportunities and work with Information Technology to make enhancements to digital propertiesWhat We Are Looking For:Completion of a two-year post-secondary program with a Marketing, UX or technology focus2+ years of hands-on experience with content management systemsExperience in Digital Marketing and/or enterprise-level website operations and administrationExperience with Adobe Experience Manager and/or web standards and technologies (i.e. HTML5, Java, CSS, video and image formats) is an assetExperience with analytics tools (Adobe Analytics, Google Analytics, Decibel Insights) is an assetExperience with Vidyard an assetSEO knowledge is an assetThe Expertise You Bring:Demonstrate an innovative, collaborative, and forward-thinking approach.Experience producing digital-first campaigns that deliver results.Taking initiative for the planning, execution, and successful completion of projects while identifying opportunities for improvement.Some of the ways we will help you feel valued and supported as part of our team:Flexible working arrangements - hybrid, and in office options.Competitive total compensation, including company contributions to your group RRSP without a matching requirement from you.Comprehensive health benefits that start on your first day, with 100% employer-paid premiums, which include up to $5000 annually for mental health services and therapy.Parental leave top-up to 100% of your salary for a period of 25 weeks.Up to $650 for home office equipment.Generous time off policy, including two paid days annually to volunteer at a charity of your choice.Diversity and inclusion programs, including an active network of Employee Resource Groups.Extensive professional development opportunities, including access to over 11,000 training and development courses, tuition reimbursement, and monetary rewards for completing a required designation.We care a lot about fostering a compassionate, people-centric culture, and are proud to have been named one of Canadaxe2x80x99s Top 100 employers for the last five years.Internal applicants should submit their application by 6:59 pm EST on Monday March 24, 2025.Fidelity Canada is an equal opportunity employerFidelity Canada is committed to fostering a diverse and inclusive workplace. We will consider all qualified applicants for employment regardless of race, color, religion, sex, sexual orientation, gender identity or expression, national or ethnic origin, age, disability, family status, protected veteransxe2x80x99 status, Aboriginal/Native American status or any other legally-protected ground.Accommodation during the application processFidelity Canada welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in the selection process. If you require an accommodation, please email us at .No telephone inquiries or agencies please. We thank all applicants for their interest, please be advised that only those selected for an interview will be contacted.Why Work at Fidelity?We are proud to be recipients of the following:Awards

• Canada's Top 100 Employers

o Greater Toronto's Top Employers
o Canada's Top Family-Friendly Employers
o Canada's Top Employers for Young People

• Great Place To Workxc2xae Certified

o Best Workplaces for Inclusion
o Best Workplaces for Mental Wellness
o Best Workplaces for Today's Youth
o Best Workplaces for Women
o Best Workplaces in Financial Services & Insurance
o Best Workplaces in Ontario
o Best Workplaces with Most Trusted Executive Teams

• LinkedIn Top Companies in Canada

• Human Resource Director (HRD) - Best Place To Work

o HRD - 5-Star Benefit Program
o HRD - 5-Star Diversity & Inclusion EmployerDesignations

• Canadian Compassionate Companies xe2x80x93 Certified
• Benefits Canada's Workplace Benefits Award - Future of Work Strategy
• TalentEgg National Recruitment Excellence Award - Special Award for Diversity & Inclusion in Recruiting
• Canadian HR Reporter's Most Innovative HR Team

Fidelity Investments