Working with the Marketing and Communications Manager, the Digital Communications Coordinator is responsible for developing TIES brand through digital communications-related activities that support the promotion of TIES activities, programs, and services, thereby enhancing a consistent image while advancing the mission and vision of the organization. This is to be done through building communications design assets for digital and print. Supporting the execution of TIES social media and digital marketing initiatives, along with some video production. The Digital Communications Coordinator will be evaluated on their ability to create awareness through quality designed materials that enhance TIES brand in the community. Key Responsibilities Brand Design and Program Development

• Develop and maintain TIES Brand Standards
• \xc2\xb7 \xc2\xb7 Work with Communications Team Lead, to ensure all areas of TIES Brand is developed
• \xc2\xb7 \xc2\xb7 Ensure Brand Standards are concise, clear and able to be understood by staff
• Develop TIES Brand Standards for secondary programs, such as:
• \xc2\xb7 \xc2\xb7 Literacy Centre of Expertise
• \xc2\xb7 \xc2\xb7 Healthy Minds
• \xc2\xb7 \xc2\xb7 Money Smart
• \xc2\xb7 \xc2\xb7 Centre for Immigrant Research
• Develop and design internal and external materials for programs
• \xc2\xb7 \xc2\xb7 Print materials (flyers, brochures, posters, banners, signage, publications)
• \xc2\xb7 \xc2\xb7 Digital/web materials (articles, presentation, online marketing)
• \xc2\xb7 \xc2\xb7 Support in video production (for educational and outreach purposes)
• Ensure communication materials reflect strong linkage to TIES vision/mission and follow Brand Standards
• Assist Communications Team Lead with the branding and presentations of TIES programs

Internal Communications

• Monitor stock of marketing materials, including brochures, promotional items, business cards and name tags for staff, and order more when necessary
• Support the Communications Team Lead in the development and design of TIES Annual Report
• Support Communications Team Lead in the development of images/graphics for TIES Monthly Newsletter

Social Media

• Develop social media templates and graphics, based on program needs to build consistency across social channels
• Assist Communication Team Lead with the branding and presentations of TIES programs through social media
• Develop paid advertising assets through digital graphic design and development based on program needs and TIES brand

Web Development

• When required, assist in the development of graphics/images to be utilized on the website
• Provide back-end support to the Communications Team Lead in regards to the upkeep of the TIES website, monitoring online program registrations, regular page updates, and troubleshooting errors.

Events

• Support the planning and logistics of TIES events such as workshops, fundraisers, conferences, and festivals.
• Travel between locations for presentations and outreach, when required.

Competencies Knowledge of:

• Canva and Adobe Creative Suite (Photoshop, Illustrator, InDesign)
• Video creation software (such as Adobe Premiere, iMovie, or Final Cut X)
• Web builders such as Wordpress & Webflow
• Social media management (Facebook, LinkedIn, Twitter, Instagram)
• Mailchimp or other newsletter/mailing platforms
• Google (Analytics, AdWords, MyBusiness)
• Microsoft 365
• Microsoft Office, Windows and Mac Operating Systems
• Awareness and sensitivity to diverse audiences
• PIPA/FOIP

Skills

• Strong design skills
• Strong verbal and written communication skills
• A discerning eye for detail
• Initiative
• Independent problem solving
• Multitasking
• Time management

Traits Ability to:

• Work independently
• Take creative approaches
• Exercise discretion
• Prioritize
• Passion and interest in non-profit sector
• Demonstrate care and advocacy for vulnerable clients, including newcomers to Canada, seniors, youth and low-income families

Education and Experience The successful candidate will have a University Degree or equivalent, with a concentration in Information Design, Digital Communications, Digital Design or a related field. Must have at least 2+ years digital communications related work experience. Relevant experience should include a design experience with strong ability to create consistent brand standards for an organization. Communication experience that includes writing, editing, design, and production skills considered an asset. Desktop publishing, social media, and website management, and video production experience preferred. Familiarity with media and video design is required. Status: Full-time, 37.5 hours/week Schedule: 8 a.m. - 4:30 p.m. Monday to Thursday; 8 a.m. - 2 p.m. Friday; will need to be flexible for attending work related functions in the evenings or weekends Eligible for benefits after 3 months If you feel the above job posting suits your career goals, and you have the qualifications and skill sets we are looking for, please send your resume and cover letter by clicking "Apply Now" at the bottom of the job advertisement on Indeed.ca. Only candidates who have been shortlisted will be contacted. Thank you for taking the time to send us your application. Job Type: Full-time Pay: $22.00-$35.00 per hour Expected hours: 37.50 per week Benefits:

• Dental care
• Disability insurance
• Employee assistance program
• Extended health care
• Life insurance
• RRSP match

Flexible Language Requirement:

• French not required

Schedule:

• 8 hour shift

Education:

• Bachelor\'s Degree (preferred)

Experience:

• Digital design: 2 years (required)
• Canva: 3 years (preferred)
• Webflow: 2 years (required)

Location:

• Calgary, AB (required)

Work Location: In person Application deadline: 2024-06-21
Expected start date: 2024-07-02