The Tourism Kamloops team promotes Kamloops as an attractive, affordable, and accessible getaway for outdoor enthusiasts, families, athletes and weekend warriors. We lead innovative technological marketing strategies with our partners and interest holders to promote Kamloops as a valued tourism destination.
Reporting to the Director, Brand + Marketing, this role supports the day-to-day digital advertising functions within the Marketing department. You will be responsible for developing, executing, and measuring digital advertising strategies and tactics that promote Kamloops as a desirable travel destination across owned, earned, and paid media channels. The Digital Ads Specialist will also collaborate closely with the Director, Brand + Marketing to define and implement Tourism Kamloops' overall digital advertising plan.
You will ensure all consumer-facing communications maintain brand integrity.
In addition to being highly organized and collaborative, you take initiative and can confidently support and drive digital advertising initiatives that align with the organization's five-year strategic plan.
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