Job Description

We are hiring a Demand Generation Marketer to plan and execute programs that generate qualified demand and measurable growth for our clients. This role blends strategic thinking, campaign orchestration, and analytical discipline -- translating brand and positioning into programs that drive pipeline.

This role owns three outcomes:

Predictable generation of qualified leads and opportunities. Clear, data-driven understanding of what works and why. Scalable demand frameworks our clients can grow into.

Requirements

Develop and manage integrated demand programs across LinkedIn, search, email, and other paid and owned channels. Translate client business strategy and messaging into targeted campaigns, content, and offers. Build and optimize paid media, email, and nurture programs that move prospects through the funnel. Plan, launch, and optimize LinkedIn programs: content strategy, sponsored campaigns, retargeting, and conversion tracking. Align closely with strategists and creative teams to ensure messaging consistency and brand coherence. Establish measurement frameworks: define KPIs, track performance, and report insights that guide iteration. Manage lightweight marketing automation and CRM tools (HubSpot, Klaviyo, etc.) to scale activity. Balance experimentation and discipline -- test, learn, and scale what works.

Required Traits

Strategic and analytical thinker with strong execution discipline. Data-literate and performance-oriented -- you measure everything that matters. Excellent communicator who can translate complexity into clarity for clients. Collaborative partner who integrates with creative and strategy teams fluidly. Conscientious and organized: builds repeatable systems that scale. Naturally curious about new tools, tactics, and behavioural insights.

Education & Experience

3+ years in B2B demand generation, growth marketing, or performance strategy. Proven experience developing and managing campaigns for small or mid-market clients. Familiarity with CRM and automation platforms (HubSpot, Salesforce, etc.). Expertise in managing campaigns via Google Marketing Platform and Meta for Business Strong command of LinkedIn campaign management, analytics, and content optimization. Strong grasp of the full B2B marketing funnel and attribution mechanics. Demonstrated ability to connect brand strategy to measurable pipeline outcomes.
Job Type: Full-time

Pay: $70,000.00-$90,000.00 per year

Benefits:

Dental care Extended health care Paid time off
Work Location: In person