Demand Generation Manager

Toronto, ON, Canada

Job Description

As a demand generation manager, you'll work as part of the digital marketing team to help create interest in and excitement for a company's products or services to attract and retain customers, as well as drive revenue.You will oversee all of the tactics used to develop and cultivate long-term customer relationships. They use their skills and strategic knowledge to help businesses enter and succeed in new markets, advertise and sell new products, and fine-tune their customer experience programs. All of this can give their companies a competitive edge.Some common job responsibilities you'll have as a demand generation manager include:

  • Developing and executing short- and long-term multi-channel campaigns to drive leads and the sales pipeline
  • Leading A/B testing strategies and execution across all channels
  • Monitoring and optimizing campaigns and programs
  • Developing customer personas and knowing their buying preferences
  • Knowing the company's brand and products inside and out
  • Assisting in content development to target consumers throughout the customer lifecycle
  • Working within a team of digital marketing professionals and collaborating with other departments, like sales and content, to develop and enhance strategies and build effective support programs, such as sales enablement
  • Identifying new markets and advertising tactics to encourage business growth
  • Assuring buy-in and budget support from senior leadership and stakeholders
  • Measuring and analyzing campaign and marketing success
  • Delivering performance reports to leadership and departments you partner with.
  • Experience in Tech SaaS selling is prefered.
  • Experience in Oracle Customer marketing is required.
Job Types: Full-time, PermanentPay: $40,000.00-$65,000.00 per yearBenefits:
  • Paid time off
Schedule:
  • 8 hour shift
Supplemental pay types:
  • Bonus pay
COVID-19 considerations:
Its a remote job.Ability to commute/relocate:
  • Toronto, ON: reliably commute or plan to relocate before starting work (required)

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Job Detail

  • Job Id
    JD2033462
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Toronto, ON, Canada
  • Education
    Not mentioned