Job Description

About the jobWere looking for an eager and effective content manager to join our growing team as the owner of our content marketing initiatives across all digital platforms. Your goal is singular and will be the beating heart of our business - to help us drive qualified traffic, leads, and sales digitally by establishing our company as the most trusted authority in Custom Software Development.Our content manager must be a passionate brand storyteller with a journalists mindset, as well as an obsession for content performance, reporting, and analytics.The right candidate will also possess the heart of a teacher with a love for learning, writing, and communication in all forms. Most of all, they will see the value in every person on our team and put them at ease, empowering them to tell their stories and share their expertise with our audience.This is a unique opportunity to work alongside an experienced team that excels at building high-quality products for clients at scale. This position reports to the CEO.Key Responsibilities include:

• Publication of three or more new pieces of content, be it text (website content), video, or audio (podcasts)
• Interviewing internal subject matter experts for content
• Company email marketing efforts, including newsletters and automated workflows
• Ownership of all analytics and reporting for content marketing efforts
• Search engine optimization (SEO) efforts for website and content
• Social media for community engagement and long-term content promotion
• Premium content production, including ebooks, white papers, webinars, etc
• Creating landing pages and conversion opportunities for lead generation
• General website updates and enhancements, e.g., new pages and calls-to-action placement
• Professional development and continued education in relevant areas (e.g., HubSpot certifications)

Required Skills include:

• Impeccable writing and editorial skills, with an outstanding command of the English language. An understanding of common editorial style guides, e.g., AP Style, Chicago Manual of Style, etc
• Training as a print or broadcast journalist is a bonus. Great at telling a story using words, images, or audio, and an understanding of how to create content that draws an audience. The ability to think like an educator, intuitively understanding what the audience needs to know and how they want to consume it
• A passion for new technology tools and usage of those tools within your own blogs and social media outreach
• Clear articulation of the business goal behind the creation of a piece (or series) of content. Project management skills to manage editorial schedules and deadlines within corporate and ongoing campaigns
• Familiarity with principles of marketing
• Incredible people skills
• Needs to be continually learning the latest platforms, technology tools, and marketing solutions through partnerships
• Able to screen out sales pitches and look for the relevant brand and customer story

Were looking for someone who:

• Holds a Bachelor's degree in English, journalism, public relations, or related communications field. Equivalent experience is also accepted
• Combines marketing and publishing mindsets, leading at all times with a customer-first mentality. In essence, the content manager is the company storyteller and must be empathetic toward the pain points of the customer
• Thrives in ambiguity, working across multiple organizational stakeholders

Benefits

• Remote
• Unlimited PTO
• Subsidized Medical, Dental, and Vision Insurance
• Short/Long Term Disability
• Profit Sharing
• Referral Bonuses
• Company Retreats

Company DescriptionBellwood Labs is a dynamic Product Development Consultancy. We're a team of developers, designers, and entrepreneurs that companies turn to when they want to take a software product from conception to creation.Our MissionBellwood Labs seeks to be and be known as the most trusted partner to develop and advance software products.Our Core Values

• We Embrace Your Goals
• We Own our Commitments
• We Succeed through Empathy
• We Take the Next Step

Join our tight-knit team of skilled builders to leverage your talents and grow your skills. We are looking forward to meeting with you!Recruitment Scam DisclaimerBellwood Labs is aware of individuals attempting to perpetrate scams by falsely representing themselves as Bellwood Lab recruiters. In some instances, the person may ask candidates to pay a fee to submit an application, pay for equipment, pay to finish a task you are working on or share bank account information in order to receive a gift.Bellwood Labs will never ask for financial information of any kind or for any payment during the job application process. Bellwood Labs will never ask for personal information during the interview process such as passport number, bank account number, or social security number. Bellwood Labs will never ask you to receive and/or ship packages and goods during the interview process. Our recruitment process takes place via Zoom by one of our team members. You will never be asked to interview via Discord or WhatsApp.We urge everyone to exercise caution and be vigilant. If something feels off about your interactions, we encourage you to suspend or cease communications. If you are unsure of the legitimacy of a communication you have received, please reach out to mel@bellwood.io. We take fraud seriously and appreciate your diligence in making sure this does not happen to others or yourself.To learn more about protecting yourself from financial fraud and recruitment scams, please refer to this article. If you believe you were a victim of such a scam, you may contact your local authorities. You also have the option to file a complaint with the Federal Trade Commission. Bellwood Labs is not responsible for any claims, losses, damages, or expenses resulting from scammers.Job Type: Full-timeWork Location: Remote