Job Description

About the Role

This isn't your average desk job. We're looking for a bold, creative storyteller who's ready to hit the road and bring our region to life - on camera, online, and in the hearts of travelers. You'll be the digital voice of our destination, creating content that's fresh, fun, and trend-forward while managing and growing our social media presence.

You'll be working closely with our Marketing Manager, who is incredibly driven, talented and passionate - so we are looking for someone who will bring the same attitude and focus.

What You'll Be Doing

Create high-impact content (video, photo, reels, stories, blogs) for local businesses, tourism experiences, itineraries, events Travel the region regularly to capture authentic moments and hidden gems Be the face of the brand - host videos, appear in stories, and engage with audiences Manage and grow all social media accounts across platforms (Instagram, TikTok, Facebook, etc.) Develop and launch social media campaigns that drive engagement and tourism Build and maintain monthly and annual content calendars Schedule and optimize posts using tools Hey Orca Track performance and create monthly analytics reports with actionable insights Engage with followers - respond to comments, DMs, and build community Collaborate with local businesses to spotlight their stories and services Stay ahead of trends in social media, tourism, and digital storytelling Experiment with new formats like live streams, polls, challenges, and interactive content Capture behind-the-scenes content to show the fun and personality of the role Attend local events and festivals to create real-time coverage and buzz Build relationships with businesses

Who You Are

Tech-savvy and fluent in the language of social media Confident, outgoing, and comfortable in front of the camera Obsessed with trends, aesthetics, and storytelling Skilled in photography, videography, and editing (mobile or desktop tools) Organized and self-motivated with strong time management skills Passionate about supporting local businesses and exploring the outdoors Able to work independently while staying connected with the team

Bonus Skills

Graphic design (Canva, Adobe Suite) Experience with influencer collaborations or UGC campaigns Familiarity with SEO and digital marketing basics

How to Apply

To apply, please send us:

Your

resume

A

cover letter

that includes the word

"salmon"

somewhere in the text - yes, really. It can be a story, a metaphor, a pun, or just a random shoutout. A

short reel

showcasing how you would promote this region - your creativity and sense of humor are what we're counting on most!
Only selected applicants will be contacted. But if you make us laugh, you're already halfway there.

Job Type: Full-time

Pay: $50,000.00 per year

Benefits:

Company events Dental care Extended health care Flexible schedule On-site parking Vision care
Ability to commute/relocate:

Hope, BC: reliably commute or plan to relocate before starting work (required)
Language:

English (required)
Work Location: Hybrid remote in Hope, BC