Job Description

JOB TITLE

: Content Creator and Social Media Specialist

LOCATION:

Central Okanagan (Kelowna/West Kelowna/Penticton/Vernon)

EMPLOYMENT STATUS

: Full Time (non fractional or agencies)

HOURS OF WORK: Monday - Friday

9 am - 5:30 pm

COMPENSATION

: $60,000-$70,000 based on experience.

REPORTS TO:

VP Marketing & Operations

NO AGENCIES OR FRACTIONAL MARKETING - This is a full time permanent position.

ABOUT BIOS

Bios Wellness Clinics' multi-disciplinary approach is aimed at redefining excellence in care through innovative technologies. Our mission is to provide cutting-edge treatments in medical aesthetics, naturopathic medicine, and complementary & alternative medicine to enhance the well-being of our patients.

WHY BIOS

At Bios Wellness Clinics, we are committed to innovation and excellence in medical aesthetics and wellness. Our team members are equipped with cutting-edge tools, ongoing professional development opportunities, and a collaborative environment where creativity and collaboration are valued. By joining Bios, you'll thrive in a forward-thinking organization that emphasizes both your personal growth and the delivery of exceptional patient care, setting us apart in the industry.

JOB SUMMARY

We are seeking a talented and experienced

Content Creator & Social Media Specialist

to join our team and enhance our digital brand presence. In this hybrid role, you will leverage your expertise in multimedia content creation, social media management, and digital advertising to develop engaging videos, reels, and posts tailored for platforms such as Instagram, Facebook, and TikTok. You will collaborate with the marketing team to ensure content aligns with brand standards, optimize assets for maximum engagement, and manage the content calendar to deliver a consistent flow of promotional, educational, and industry-relevant content. Your proactive approach and creative expertise will be key in meaningful engagement and producing impactful content that captures attention and builds lasting connections.

KEY RESPONSIBILITIES

Content Design & Development

Create engaging, high-quality multimedia on-brand content such as reels, stories, and short videos optimized for various platforms. Collaborate with marketing team to ensure all content aligns with brand standards, quality requirements, and strategic objectives. Edit and optimize multimedia assets for different formats, ensuring optimal performance and engagement across channels such as Instagram, Facebook, and TikTok etc. Manage the content development pipeline, including filming, editing, and post-production as needed.

Social Media & Digital Platform Management

Oversee daily publishing schedules, ensuring timely posting of content across all relevant platforms, including Instagram, Facebook and others. Manage and grow social communities through meaningful interactions - responding promptly to comments, messages, and inquiries to foster active engagement and build brand loyalty. Curate a dynamic content calendar that balances promotional posts, educational content, user-generated content, and industry trends to ensure a diverse and engaging feed. Ensure all advertisements comply with platform policies and best practices, minimizing risks of ad disapproval and account suspension. Regularly analyze performance metrics to identify opportunities for optimization.

Digitial Advertising & Campaign Management

Collaborate on campaign themes, creative concepts, and messaging tailored audience segments and campaign goals. Support special promotions, product launches, events and seasonal campaigns through strategic content optimization.

Collaboration & Strategy

Stay informed on the latest social media, video, and content marketing trends. Use?Monday.com?to manage marketing projects, timelines, and deliverables. Proactively suggest new ideas to elevate our content and media presence.
All other related reasonable duties and responsibilities.

QUALIFICATIONS

Education: Bachelor's degree in Marketing, Digital Media or a related field, or equivalent experience. Minimum of 3-4 years of experience in multichannel marketing strategies, including social media, paid advertising and email marketing. Proficiency or familiarity with Google Ads, Meta Ads Manager, Later, Sprout Social, Canva, Adobe Creative Suite. Experience managing social media platforms and content calendar management. Strong analytical skills with Google Analytics and campaign reporting. Prior experience or background in the medical aesthetics or wellness industry is highly preferred. Excellent written and verbal communication skills; strong organizational ability to manage multiple projects and deadlines effectively.
What We Offer

Competitive salary based on experience. Flexible hybrid work environment. Opportunities for professional growth and development. A collaborative and supportive team culture.
Job Type: Full-time

Pay: $60,000.00-$70,000.00 per year

Ability to commute/relocate:

Kelowna, BC: reliably commute or plan to relocate before starting work (required)
Application question(s):

Confirm you are not part of an Agency or offering Fractional Services as this is a Full-Time permanent position. Are you located in the Central Okanagan region? (i.e. Kelowna/West Kelowna/Penticton/Vernon/Summerland)
Education:

Bachelor's Degree (required)
Experience:

Social media marketing, paid advertising and email marketing: 3 years (required)
Work Location: In person