Job Description

Date Posted: 11/01/2022
Req ID: 28239
Faculty/Division: School of Management
Department: Joseph L. Rotman School of Management
Campus: St. George (Downtown Toronto)
Position Number: 00053136

Description:

About us:

The Rotman School of Management is part of the University of Toronto, a global centre of research and academic excellence at the heart of Canada's commercial and financial capital. Rotman is a catalyst for transformative learning, insights and public engagement, bringing together diverse views and initiatives around a defining purpose: to create value for business and society. We make a fundamental promise - Here's where it changes - to our students, our partners and the broader community. Everyone at Rotman, faculty and staff, plays a role in bringing that promise to life.

Your opportunity:

Creative Destruction Lab (CDL) is a non-profit organization that delivers an objectives-based program for massively scalable, seed-stage, science- and technology-based companies. Its mission is to accelerate the commercialization of science for the betterment of humankind. CDL is a global program with sites at Oxford, Paris, Toronto, Vancouver, Montreal, Calgary, Halifax, Atlanta, Seattle, Wisconsin, Estonia, and Berlin. The program's objective-setting process enhances the performance of technical founders who learn from the insights of experienced entrepreneurs, increasing their probability of success. Each stream within each CDL site hosts a series of 4 annual objective-setting sessions that are the primary mechanisms by which the program is delivered. CDL sessions are complex, full-day events that may be hosted virtually or in person and that bring together participating start-ups, mentors, partners, and business students. At the end of each annual program cycle, CDL hosts a two-day event called Super Session that brings together graduating start-ups as well as mentors, partners, and students from across the network.

The CDL Marketing Team has the following key focus areas: Brand and Creative (all encompassing strategy that brings together perception, values, affiliations, vision, communication andexperience), Community (engaging internal and external CDL network to spark meaningful conversations online and offline), Content (curate stories about the CDL network to increase brand awareness and interest), Email (optimize structure, quality and relevance of emails), Media and PR (develop strong relationships with media outlets and leverage earned media coverage to increase brand awareness and interest), Recruitment (leverage marketing tactics to complement and enhance recruitment efforts), Social Media (deliver high-quality, relevant and engaging social content), and Website (showcase CDL in an intuitive and concise manner).

As the Content Creator / Marketing Coordinator, you will be responsible for consulting with clients regarding the development of marketing and/or communication materials. Producing promotional and outreach materials. Editing content for style and tone. Formatting content for distribution. Creating and maintaining presence on social media platforms. Advising clients on social media strategies and planning activities. Serving as a resource to others by providing (non-supervisory) job-related guidance.

Your responsibilities will include:

• Contributes to the development of marketing/communications by determining target audience, key messages, appropriate voice and tone of communication
• Generating original concepts and writing copy for social media and other channels
• Determining logistics of content scheduling for editorial calendars
• Producing promotional and outreach materials (brochures, newsletters, websites and/or handbooks)
• Liaising with global CDL network to support content development
• Creating and maintaining presence on social media platforms, and tracking and monitoring social media analytics
• Verifying that content is consistent with brand identity guidelines
• Keeping well-informed on technological advancements that enhance marketing/communication objectives

Essential Qualifications:

• Bachelor's Degree in marketing, communications, digital marketing or creative writing; or acceptable combination of equivalent education and experience
• Minimum four (4) years recent and related experience in content creation, copywriting, or similar role
• Excellent knowledge of Instagram, Facebook, Twitter, LinkedIn, and YouTube
• Experience using social media analytical tools and presenting insights
• Strong team-oriented work ethic with a willingness to work independently and autonomously
• Adept at prioritization, communicating timelines, and meeting deadlines

Assets (Nonessential):

• Familiarity with emerging communications technologies (i.e. Slack, Airtable, Salesforce) is preferred
• Familiarity with Adobe Creative Suite is preferred
• Familiarity with Content Management Systems (e.g. WordPress)
• Videography, photography, and editingskills

To be successful in this role you will be:

• Accountable
• Adaptable
• Efficient
• Motivated self-learner
• Multi-tasker
• Resourceful

Notes:

This is a 1-year term

Closing Date: 11/09/2022, 11:59PM ET
Employee Group: USW
Appointment Type: Budget - Term
Schedule: Full-Time
Pay Scale Group & Hiring Zone:
USW Pay Band 09 -- $60,006 with an annual step progression to a maximum of $76,739. Pay scale and job class assignment is subject to determination pursuant to the Job Evaluation/Pay Equity Maintenance Protocol.
Job Category: Communication/Media/Public Relations
Recruiter: Jen Salerno

Lived Experience Statement
Candidates who are members of Indigenous, Black, racialized and 2SLGBTQ+ communities, persons with disabilities, and other equity deserving groups are encouraged to apply, and their lived experience shall be taken into consideration as applicable to the posted position.

All qualified candidates are encouraged to apply; however, Canadians and permanent residents will be given priority.

Diversity Statement

The University of Toronto embraces Diversity and is building a culture of belonging that increases our capacity to effectively address and serve the interests of our global community. We strongly encourage applications from Indigenous Peoples, Black and racialized persons, women, persons with disabilities, and people of diverse sexual and gender identities. We value applicants who have demonstrated a commitment to equity, diversity and inclusion and recognize that diverse perspectives, experiences, and expertise are essential to strengthening our academic mission.

As part of your application, you will be asked to complete a brief Diversity Survey. This survey is voluntary. Any information directly related to you is confidential and cannot be accessed by search committees or human resources staff. Results will be aggregated for institutional planning purposes. For more information, please see .

Accessibility Statement

The University strives to be an equitable and inclusive community, and proactively seeks to increase diversity among its community members. Our values regarding equity and diversity are linked with our unwavering commitment to excellence in the pursuit of our academic mission.

The University is committed to the principles of the Accessibility for Ontarians with Disabilities Act (AODA). As such, we strive to make our recruitment, assessment and selection processes as accessible as possible and provide accommodations as required for applicants with disabilities.

If you require any accommodations at any point during the application and hiring process, please contact .