Job Description

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The Opportunity

As a holding company with cooperative and private ownership, URUS is a family of businesses at the heart of the dairy and beef industry - Alta Genetics, GENEX, Jetstream, PEAK, SCCL, VAS and Trans Ova Genetics. Each of these organizations has its own unique identity, products, and services. These companies work globally to provide cutting-edge dairy and beef genetics, customized reproductive services to maximize conceptions, dairy management information to take producers to the frontline of progressive dairy farming, and an array of products and services to help bovines reach their full genetic potential. URUS Group has revenues of about $420 million, has 26 operating companies in 15 countries and employs approximately 2,000 people. Recently URUS Group became part of Pon Holdings, a Dutch family-owned group of companies with revenues of $7 billion and about 12,000 employees.

SCCL is based in Saskatoon, Saskatchewan, Canada. We turn Mother Nature\'s unique super-food into a product that\'s stable, convenient and safe. We are proud to produce products that are the best in the industry with the health of your livestock, pets and family in mind.

We make products from bovine colostrum. That has been our sole focus since 1994 and it has resulted in our products being proven as industry leading colostrum replacers and supplements for production animals, health supplements for our companion animals, and natural health products for people.

SCCL. has an immediate opening for the newly created position of Content Creator

This position will be home based from Calgary, Alberta, and the position will report into the Global Marketing Director.

Primary Responsibilities

• Writing engaging and creative content for ads (print and digital), headlines, blogs, podcasts, whitepapers, case studies, video scripts, infographics, and other assets
• Working closely with internal stakeholders to ensure alignment and consistency in messaging, branding, and style.
• Using social media to engage with audience, respond to questions, comments
• Completing writing projects, meeting deadlines and following content requirements in terms of style and project specifications
• Editing content to ensure voice, grammar and style is within brand standards
• Staying up to date on industry trends to support content development
• Distilling complex concepts and language into content that is easily understood
• Managing and completing work on time for multiple content writing projects
• Collaborating with US Brand Manager and Marketing Director to execute tasks on campaigns calendar
• Evaluating analytics to adjust content as needed
• Utilizing SEO methods to increase site traffic

• Bachelor\'s degree in digital marketing, Marketing, or a similar field.
• 3-5 years of experience creating strong, engaging content.
• A portfolio of applicable outputs.
• An understanding of SEO best practices.
• Demonstrated excellence in writing, proofreading, and editing. Excellent research, organizational, and time management skills.
• Strong listening and communication skills.
• The capacity to work independently and collaboratively.
• Ability to work efficiently without compromising quality or accuracy.
• Reside in or around Calgary area
• Experience working in the animal agriculture industry would be considered an asset

Trans Ova Genetics