Job Description

FUNCTION:

The Communications Advisor is responsible to the Director of Administration/Corporate Officer for providing guidance and undertaking projects related to daily communications as well as coordinating a range of communication services for all City departments.

REPORTING RELATIONSHIPS:

Reporting to: Director of Administration/Corporate Officer

GENERAL RESPONSIBILITIESDUTIES:

To facilitate accurate and timely communication of information on Municipal issues to outside stakeholders. To prepare or assist with the preparation of all media releases. To function as the first point of contact for all City of Terrace media inquiries. Attend department meetings across the organization and all council meetings. To provide communications and marketing guidance for various departments, including updating brochuresinformational materials, online content, promoting community engagement events, etc. To update the City of Terrace website and social media pages to assist with the continuous improvement and advancement of City of Terrace multi-media tools, meeting information and engagement objectives. To scan current news sources and track issues to ensure staff and Council are informed and adequately advised on relevant issues as they develop. To complete performance planning and review processes including analysis of social media campaigns and website usage, gathering feedback and developing strategic metrics to assess the effectiveness and efficiency of programs. To liaise with a variety of external contacts, including the public, business and industry, community groups, external government organizations, and the media. To prepare background material, speeches, and briefing notes for key staff and Council, as required. To identify, track and analyse potential inquiries that may develop as a result of Municipal policies, programs or Council decisions and coordinate effective responses. To provide guidance regarding the policies, processes and procedures that support advertising, promotions, communications, and municipal public relations efforts. To develop and provide creative advice on ad design, video production, photography/image development, web pages, posters, pamphlets, newsletters, marketing materials, newsletters, etc. To carry out additional and related tasks and functions as assigned by the Director of Administration/Corporate Officer.

QUALIFICATIONS/EXPERIENCE:

Minimum five (5) years of experience working in communications, public relations, or journalism. Experience in government or public sector communications is preferred. Bachelor's degree in communications, journalism, public relations preferred, or a related field. Working knowledge of local government operations, policies, and procedures. Knowledge of public relations strategies, media relations, crisis communications, and marketing is also essential. Excellent communication skills, both verbal and written are a must. Strong interpersonal skills and be able to build relationships with media outlets, community organizations and local government officials. Proficient in using various communication technologies, including social media platforms, content management systems, email marketing tools and graphic design software. * Valid BC Drivers Licence