Job Description

Are you ready to take on your next role and feel apart of our global mission to disrupt the way the world learns?

If you are passionate about education, technology and marketing this maybe the role for you!

We are seeking a transformational CMO (Chief Marketing Officer) to join our dynamic, growing business to support our next stage of growth, drive performance - focused marketing and expand and build our brand as a leader in the digital learning market.

Every day, our software is used by millions of people around the world, and we are looking for individuals who share our excitement and passion for transforming the way the world learns. At D2L, we believe that learning should be accessible and engaging. Our goal is to create easy, flexible and smart software that ignites the desire to learn in everyone. To do this, we need to give talented, enthusiastic and passionate people opportunities to create, develop, and collaborate on projects that revolutionize the learning environment.

Want to know just some of the ways you will make an impact?

• You will be leading all brand, corporate and product messaging, PR/AR, web marketing, customer marketing, corporate events, demand marketing, alliance marketing, competitive/market intelligence, solutions marketing, business strategy and planning
• Be the key spokesperson for the company with customers, press, analysts, partners and investors
• Optimize go-to-market strategies and resources to help D2L rapidly open new geographies and industries and grow market share - both domestically and internationally
• Partner closely with the Sales and Product organizations on demand generation and funnel-to-close approaches and execution, and be accountable for overall effectiveness of demand marketing programs for the company. Nurture opportunities to help prospects realize a need to transform their learning experiences to selecting D2L, and then building a long-term and productive relationship with the company
• Build and lead a world-class integrated marketing organization by hiring, developing and retaining top talent; shape a collaborative, transparent and entrepreneurial culture
• Implement effective measurement tools to track KPIs across the marketing function, mapping successes and areas of needed improvement. Continuously assess and glean insights around marketing effectiveness, using analytics to adapt, learn and support fast growth

What we are looking for from our next CMO:

You will have a strong foundation in product marketing in the enterprise space with a proven record of strong partnership with field sales organizations. Additional to this some of the competencies we are looking for are:

• The ability to create and articulate an inspiring vision for the organization, not only for the areas s/he is directly responsible for, but the enterprise as a whole.
• An entrepreneurial and creative approach to developing new, innovative ideas that will stretch the organization and push the boundaries within the industry.
• Comfortable with ambiguity and uncertainty; the ability to adapt nimbly and lead others through complex situations.
• A risk-taker who seeks data and input from others to foresee possible threats or unintended circumstances from decisions; someone who takes smart risks.
• A leader who is self-reflective and aware of their own limitations; leads by example and drives the organization\'s performance with an attitude of continuous improvement by being open to feedback and self-improvement.
• An ability to inspire trust and followership in others through compelling influence, powerful charisma, passion in their beliefs, and active drive.

D2L Leadership Competencies

• Leads by Example with personal and professional integrity, high accountability and say/do ratio.
• Boundaryless collaboration and influence skills both within team, peer group and broader organization. Effective communicator with a proven track record of.
• Delivers Awesome Outcomes: Strategic mindset and business acumen, with strong prioritization skills and a focus on organizational outcomes vs. team tasks. Effective problem solver, able to achieve results individually and through others, in fast paced, deadline-driven environments.
• Talent Magnet: Talent-focused leader, with demonstrated ability to coach, build and lead a high performing, diverse team.
• Better, Smarter, Faster: An agile learner, with a growth mindset, attention to detail and organizational skills. An operationally minded leader, with a focus on continuous improvement and innovation.
• Wins Hearts and Minds: An effective communicator, with the ability to connect the why and the what. A change agent, with proven delegation, motivation, and team building skills.

Don\'t meet every single requirement? We strongly encourage you to still apply! At D2L, we are committed to creating a diverse and inclusive environment. We encourage your application even if you don\'t believe you meet every single qualification outlined, because we love to help our people grow and develop!

Why we\'re awesome:

At D2L, we are dedicated to providing you with the tools to do the best work of your life. While some of our perks and benefits may vary depending on location or employment type, we are proud to provide employees with:

• Flexible work arrangements
• Learning and Growth opportunities
• Tuition reimbursement of up to $4,000 CAD for continuing education through our Catch the Wave Program
• 2 Paid Days off for Catch the Wave related activities like exams or final assignments
• Employee wellbeing (Access to mental health services, EFAP program, financial planning and more)
• Retirement planning
• 2 Paid Volunteer Days
• Competitive Benefits Package
• Home Internet Reimbursements
• Employee Referral Program
• Wellness Reimbursement

If you are ready to support us on our mission and this advert excited you, reach out to a member of our team or apply here!

Education Recommendations: Bachelor\'s Degree in Marketing or Equivalent. MBA is an asset.

D2L