Job Description

• Location: Waterloo, Ontario
• Type: CN US Temp
• Job #18269

Position: Channel Marketing Specialist
Location: Remote (preferred: Colorado, Texas, Boston)
Type: 6-Month Contract (with possibility of extension)
Hours: Full-time (40 hours/week)
Travel: 1-2 times/month to US-based events
About the Role
We're looking for a Channel Marketing Specialist to support a busy and collaborative marketing team focused on the SMB cybersecurity space, in partnership with a key multinational technology channel partner. This is a hands-on, executional role ideal for someone who thrives in fast-paced environments and knows how to deliver highly tactical marketing outputs while collaborating across teams.
This is a 6-month contract with the potential to extend. You'll help manage campaigns and events that support partner-focused initiatives across North America, particularly in partnership with MSPs (Managed Service Providers).
Responsibilities
Execute channel marketing campaigns targeted at MSPs in the SMB market
Help coordinate and deliver co-branded campaigns, sales decks, email templates, and incentive programs
Collaborate with sales, product marketing, and finance teams to execute events, track ROI, and manage vendor relationships
Support event marketing: coordinate logistics for in-person events (approx. 25 over 6 months), virtual webinars, roadshows, and peer-to-peer sessions
Track proof of execution and submit claims through their channel partner portal, adhering to MDF guidelines
Ensure content is delivered to the Partner Portal and relevant channels
Use tools like Salesforce, Trello, Marketo, and partner tools to track and manage performance
Communicate regularly with cross-functional teams and external vendors to support campaign and event execution
Provide updates and insights around campaign performance, channel engagement, and partner activity
Ideal Background
Experience in channel or partner marketing
Familiar with the MDF claims process and partner ecosystem
Strong project management and coordination skills - can juggle events, campaigns, and communications simultaneously
Comfortable using marketing and sales tools like Salesforce, Marketo, and Trello
Detail-oriented and process-driven - you'll need to follow strict co-op funding and claims guidelines
Strong communicator and team player - this is a collaborative team where transparency, respect for process, and shared goals are key
Bonus Experience
Background working with MSPs or in the cybersecurity industry
Based near Broomfield, CO and open to working with the team in person a few days a week
Previous experience organizing events and working with channel media publications
We look forward to hearing from you!

Skills Required