Job Description

In this role, you'll reach out to small and medium-sized business owners who may not yet be familiar of our product to introduce them to Sage. You'll be on the front lines, making the first move to start conversations about Sage. You'll enjoy this role if you already have experience handling leads, are comfortable using BANT or SPIN frameworks, and want to advance your objection handling skills while building your own pipeline of potential customers.




Hybrid schedule - work from our Toronto office 3 days per week, 2 days elsewhere




You'll represent a software product that combines decades of trusted expertise with modern tools like Sage Ai. Our software makes work easier and more efficient for our customers - that's why they love it.




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We believe that if you did the work, you should get rewarded. Our compensation is structured as base salary and commission, with realistic on-target earnings.




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We've designed this role as a stepping-stone to an account executive or leadership role, and we love when it happens.


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Your work is a significant part of your day, and it should feel meaningful and rewarding. At Sage, you'll start with a comprehensive onboarding program designed to help you feel confident and prepared as a BDR. Once you're ready, your day will include a high volume of cold outreach -- whether that's calling, emailing, messaging on LinkedIn, or using other creative approaches to engage potential customers.


It's important to know that BDR roles typically involve hearing "no" often, so it's essential to approach conversations thoughtfully and focus on building connections. At Sage, our goal is always to support and take care of our customers.




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Through Sage Foundation, you can donate your skill-based support or manual labor to causes you care about 5 days per year. Another 5 days per year can be spent engaging in learning opportunities that interest you, because we care about your development at Sage.




This role is not open to visa sponsorship. Candidates must have current work authorization for the location listed to be considered.

Key Responsibilities

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- Experience in a lead-generating sales role


- Basic understanding of sales framework (e.g., BANT or SPIN)


- Ability to share examples of how you've handled objections




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- "I can confidently say Sage is better than the last two sales roles I've had. I feel valued, and I have more potential to succeed." -- Sales team member since 2025


- "Making 100 calls daily, I'm learning so much about engaging with people. And, for the most part, customers love Sage." -- Sales team member since 2024




Growing Sage is our top priority, and we're rapidly expanding across the globe. We invest heavily in our sales teams because we know that when we support our people, we reach more customers. When asked why they choose Sage, our sales colleagues often answer: "the culture.". Visit our careers website and Life at Sage social pages to learn more.







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