Job Description

Work with Us!

Optiom stands as the trusted leader for replacement insurance across Canada. Because we genuinely care about you and what matters most, our sole focus is keeping you whole when the unexpected happens. Driven by this genuine care, we redefine expectations by delivering the improbable when you need us most.

Job Title

Business Development Representative

What is the opportunity?

We are looking for candidates to grow our Sales team in Ontario. As a Business Development Representative (BDR) , you are responsible for driving Optiom's product adoption across Ontario's automotive dealership network. This role focuses on building strong relationships with dealer principals, F&I managers, and service departments to promote Optiom's warranty and replacement products. This role will execute territorial growth strategies, manage onboarding, and ensure dealer engagement aligns with corporate objectives.

What will you do?

Identify and engage new car and used car dealerships across an assigned territory within Ontario. Move prospects through the B2B sales funnel, from initial contact to activation. Present Optiom's automotive product suite to dealership stakeholders. Execute agreements and clearly explain the details of each agreement, including product features, service commitments, and any relevant terms or conditions. Conduct product training sessions for dealership staff, including F&I and service teams. Support marketing collateral deployment and dealer onboarding processes. Serve as the primary point of contact for escalations, ensuring timely resolution and dealer satisfaction. Build and nurture long-term relationships with dealer principals, F&I managers, and service leaders. Drive continuous improvement by identifying process gaps and recommending enhancements. Monitor competitor products, market trends, and provincial regulations impacting dealership operations. Stay informed on competitor products, market trends, and provincial regulations. Provide feedback to internal teams on dealer needs and product positioning.

What do you need to succeed?

1+ years of experience in automotive sales, warranty products, or B2B business development. Strong relationship-building and negotiation skills, coupled with a deep understanding of automotive dealership operations and service department dynamics. Excel at delivering compelling presentations and conducting effective training sessions for diverse audiences. Familiarity with CRM tools and pipeline management to ensure efficient tracking and execution of sales strategies. Reliable vehicle with valid driver's license.

Job Summary

Location:

Ontario - London

Work hours/week:

37.5 hours

Employment Type:

Permanent Full-Time

Department:

National Business Development & Marketing

Posted Date:

2025-12-10

Application Deadline:

2025-12-30

Compensation Structure:

Base pay + Commission + Car Allowance

Inclusion and Equal Opportunity Employment

At Optiom, we embrace diversity and inclusion for innovation and growth. We are committed to building inclusive teams and an equitable workplace for our employees to bring their authentic selves to work. We also strive to provide an accessible candidate experience for prospective employees with different abilities. Please let us know if you need any accommodations during the recruitment process.

Working Conditions

Environment: Remote



Travel: 80% annually within territory, by air and/or by land.