Blazesoft is a growing gaming and entertainment company focused on building engaging online experiences for our players. We are a collaborative team that moves quickly, tests often and cares about both creativity and results.
We are looking for a Social Media Manager to own our social presence and player communication across multiple brands. You will develop and execute social media strategies, manage day to day channels, support email campaigns and help nurture an active player community.
This is a full-time, in office role based in Vaughan.
Key Responsibilities
Social Media Management
Develop and implement a social media strategy that supports our marketing and growth goals
Manage and oversee all social channels (Facebook, Instagram, X, YouTube, Reddit, Discord, etc.) and ensure consistent, on brand content
Create, curate and schedule high quality content posts, images, short form video and other formats that resonate with our player community
Monitor conversations, respond to comments and messages and actively engage with followers to build a positive, active community
Stay current on social trends, platform changes and gaming culture and bring fresh ideas into our content plans
Email Marketing
Plan and execute email campaigns to support game launches, promotions, events and player re-engagement
Work with our data and CRM teams to segment audiences based on behaviour and preferences
Build clear, on brand email templates and copy that drive opens and clicks
Track performance open rates, click through, conversions and use insights to optimize future sends
Community and Player Engagement
Partner with customer support to ensure player feedback, concerns and questions on social and via email are addressed quickly and professionally
Help plan and run online events, contests and giveaways that encourage participation and interaction
Collaborate with creators, influencers and gaming communities to extend our reach and brand awareness
Analytics and Reporting
Monitor social and email performance using the platform and analytics tools
Report regularly on channel growth, engagement and campaign results and use data to refine strategy and hit KPIs
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Requirements
Experience as a Social Media Manager or similar role in gaming, entertainment, or iGaming
Strong understanding of major social platforms and how to tailor content for each
Hands on experience with social media management tools, email platforms and analytics tools
Excellent written and verbal communication skills in English, with a strong eye for content and detail
Genuine interest in gaming and online communities
Ability to manage multiple projects, prioritize and meet deadlines in a fast moving environment
Bachelor's degree in Marketing, Communications or a related field is an asset, but not mandatory
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Benefits
Competitive salary and performance based bonuses
Comprehensive benefits including extended healthcare, dental, vision and disability coverage
Opportunities for career development, growth and advancement
A collaborative, supportive team environment
Company events and on site leisure facilities
On site parking
Department Name
Marketing
Date Opened
12/15/2025
Industry
Technology
Job Type
Full time
Required Skills
Social Media Management
Email Marketing
+5
Work Experience
1-3 years
City
Concord
State/Province
Ontario
Country
Canada
Zip/Postal Code
L4K4G7
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