Job Description

The Trailhead program is the start of your epic journey at Critical Mass. During your initial 12-weeks, you will embark on a custom-built learning journey to understand what we do, who we are, and how we make award-winning work with our clients. Our goal is to integrate you into the amazing work we do here at Critical Mass, and support you as part of the team to grow your career with us!

Our Summer 2023 Trailhead Cohort commences June 5, 2023.

All applications are reviewed on a rolling basis and the hiring location for this role is still being finalized.

As a Search Strategist, you bring strong analytical skills to every project. Ensuring that users can find the content they want-and that your client\'s content is easy find-can be challenging. But your analyses and recommendations of digital visibility are always on point. You elevate marketing campaigns and user experiences with key search engine optimization insights to digital content-and you\'re a team player who can work across disciplines to implement SEO initiatives.

You will:

• Perform on-page optimization of keyword research, title and description tags, and density and frequency.
• Focus on data to improve site layout, functionality, and conversions tied to business objectives.
• Define key metrics and translate SEO results to business objects.
• Research and administer social media tools in support of strategy.
• Monitor and evaluate search results and performance across major search channels.
• Communicate with SEO team and Management on project developments, timelines, and results.

You have:

• Exposure and interest in SEO search strategy.
• Experience in site auditing.
• A basic understanding of the dependencies and interconnectivity of media channels, and their effects on traffic demand and rankings.
• Experience using Omniture, Google Analytics, and Coremetrics.
• A systematic approach to identifying opportunities/issues, defining solutions, and executing action plans
• Strong attention to detail and the ability to prioritize to meet aggressive targets and deadlines.
• The ability to work on multiple projects and clients at once.

Critical Mass\' Hybrid Work Expectation for the Trailhead Talent:

The Talent Team at Critical Mass is focused on ensuring we provide the best training, onboarding, and employee experience possible! Our Trailhead Talent is the future of our organization, and we want to set you up for long-term success. In an effort to do so, we\'d like to establish the expectation that you plan to work from an office on Tuesdays & Thursdays. The ask stems from our want to:

• Strengthen opportunity for continuous learning
• Improve collaboration and team relationships
• Increase employee engagement

This hybrid model balances the need for individual flexibility while maintaining the relentless customer focus, we provide at CM. We understand that not everyone may feel comfortable with this expectation so we ask that you please let us know immediately if there are any concerns so we can help navigate accordingly.

If you have questions, you can email: .

Critical Mass is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We do not tolerate discrimination on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. If you are an individual with disabilities who would like to request an accommodation, please reach out to .

The Critical Mass Talent Acquisition team will only communicate from email addresses that use the URLs criticalmass.com and . We will never ask you to send us money, technology, or anything else to work for our company. If you believe you are the victim of a scam, please review your local government consumer protections guidance and reach out to them directly.
If U.S. based:
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If U.K. based:

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