Job Description

About the job

As part of this position, you will be accountable for:

Mission:

In collaboration and under the supervision of the Senior Marketing Director and a Senior Brand Manager, you will be responsible to manage marketing projects for the brand portfolio with key responsibilities of:


Providing the company with an understanding of the needs, expectations, and behaviors of consumers for product line Actively collaborate on the marketing and innovation strategy, design and implement the activation and launch plans for product line Closely monitor the performance of brands and competition through secondary data analysis.

More specifically:

Manage the brand on a daily basis: develop, implement and monitor the various activation components (promotion, packaging, product, etc.), in collaboration with external suppliers and internal functions (product development, sales, agencies,...). Monitor and analyze brands and market performance within scope (panels and Ad Hoc studies + competitive intelligence), forecast their development (sales forecasts) and make recommendations. Monitor portfolio's marketing budget on a regular basis Actively participate in the development and implementation of the innovation and renovation plan, in collaboration with cross-functional teams. Actively collaborate in strategic thinking and creation of marketing plans in collaboration with the senior brand manager and senior marketing director.

#LI-NORAM



#LI-HYBRID


About you

The ideal candidate will have the following qualifications and competencies:

Business degree in Marketing Marketing experience: 1-2 years of marketing experience Experience in sales in the CPG market an asset Accountable, committed and a natural problem-solver Agility in managing multiple projects simultaneously Aptitude/interest in data analysis and storytelling through data Energetic and dynamic Organized and detail oriented Open minded and curious
About us

Here are some of the reasons why you should join our team:


Named one of Canada's Top 100 employers for the 4th year in a row! Certified B Corporation.



Work Environment: a flexible hybrid model that lets employees work with their managers to design a work model that best suits their needs. Onsite workplace features (flexible and collaborative working spaces, fresh fruits, yogurts, and plant-based products), onsite gym and fitness classes.



Work Atmosphere: casual dress code, concierge services available throughout the year, employee sports teams, social committee, departmental-led events.



Benefits & Compensation: retention and performance bonuses at all levels. Core Health plan paid 100% with no waiting period.



Vacation & Personal Time Off: Danone's innovative and flexible vacation policy, lets you take as much paid time off as you need. Summer schedule and no-meeting Friday afternoons.



Training & Skills Development encourages ongoing employee development through a variety of in-house and online training initiatives, mentoring and leadership development programs.



* Community Involvement: founding partner of Breakfast Club of Canada and has worked alongside the organization for 25 years, helping kids develop their potential by giving them regular access to a nutritious breakfast in a comfortable environment.