Job Description

Location:

Based in Central AB/SK - Remote with Travel required

Role Summary:

The Used Equipment Manager is responsible for optimizing the valuation, reconditioning, pricing, and remarketing of used and new aging equipment across all Reesink Canada locations. This role leverages data-driven insights to develop valuation framework, drive inventory turnover, maximize profitability, and support sales teams with tools, processes, and reporting. The position acts as a strategic partner to branch teams, OEM contacts, and internal leadership to ensure disciplined equipment management across the organization.

Key Responsibilities

1. Equipment Valuation & Reconditioning

Develop and maintain a standardized

Used Equipment Valuation Framework

based on market conditions, unit condition, and resale potential. Create and update: + Reesink Canada Valuation Guides + Reconditioning Assessment Checklists
+ Sales tools, publications, and update cadence
Evaluate incoming trades, aging assets, and equipment requiring reconditioning.

2. Used Inventory Sales & Aging Management

Achieve organizational goal of

<10% aged inventory

across Reesink Canada. Lead monthly audits and distribution of

Aged / Coming-Aged Reports

. Oversee monthly cost adjustments and SPURT sales programming. Develop, publish, and enforce

Advertising Standards & Best Practices

. Provide analysis and recommendations based on Curtailment reports. Coordinate with sales teams to reduce aging units and improve retail velocity.

3. Pricing Strategy & GM% Optimization

Develop a

centralized Used pricing strategy

by make, model, year, and category. Establish and publish

GM% expectation

guides. Support wholesale disposition, broker strategy, and outside of APR boundary sales efforts.

4. Budgeting & Year-End Processes

Lead

Year-End Used Equipment Evaluations

and impairment analysis. Support the creation of

annual used unit budgets

by representative and store. Develop budgeting tools and forecasting models for used equipment revenue.

5. Inventory Procurement & Dealer Requests

Manage dealer-to-dealer used inventory request processes. Support auction purchases, trade-ins, and direct acquisitions when required. Support the development of common specification standards for new equipment to ensure future remarketing value.

6. Sales Enablement & Marketing Support

Support advertising execution, including: + Broker strategy + Wholesaler execution
+ External AOR liquidation opportunities
Collaborate with branches and reps to ensure quality, consistent equipment listings.

7. Cross-Functional Collaboration

Build strong working relationships with: + Branch management and sales teams + OEM representatives (Claas, Horsch, Kubota)
Participate actively in meetings and represent Reesink professionally in the community. Maintain knowledge of regional market conditions, product introductions, and equipment trends. Complete one week of dedicated sales related training per year.

Qualifications

:


Bachelor's degree in Business, Agribusiness or related field; OR Equivalent combination of experience (minimum 4-5 years new/used equipment sales). 5+ years' experience in an agricultural dealership environment. 5+ years of equipment sales experience, with proven performance. Strong understanding of dealership financials and operations. Proven ability to analyze used equipment markets and trends.

Knowledge, Skills & Abilities

Deep understanding of used equipment valuation and market dynamics. Strong financial and analytical skills. Ability to develop pricing frameworks and inventory strategies. Advanced communication, negotiation, and customer relations abilities. Strong organizational skills with the ability to multitask in a fast-paced environment. Knowledge of procurement, remarketing, advertising, and inventory lifecycle management. Ability to build collaborative relationships across regions and business units.

Working Conditions:

Requirement for frequent travel Driving/company vehicle usage

Reesink Leadership Capabilities

Delivers Performance

Builds and executes strategy effectively. Pivots quickly when market drivers change.

Ownership

Takes responsibility for decisions affecting the business. Demonstrates integrity, sound judgment, and Horizontal-business thinking.

Financially Astute

Interprets financial data to drive decisions. Protects assets and optimizes profitability.

Inspired Leadership

Leads by influence; builds trust and engagement. Communicates effectively across all levels.

Inspires Innovation

Champions new ideas and forward-thinking solutions.

General Duties & Expectations

Follows all health, safety, and environmental requirements to ensure a safe and healthy work environment. Performs duties in accordance with company policies, procedures, and applicable legislation. Maintains professionalism, confidentiality, and ethical conduct while contributing to a respectful and inclusive workplace. Participates in required training, meetings, and development activities to support continuous improvement. Demonstrates and upholds the company's core values of

Pride, Collaboration, Courage, and Care

in daily work and interactions.



* Completes other related duties as assigned to meet operational needs.